Off Premise Sales Representative

Adams Beverages Nc Llc•Birmingham, AL

2d•$45,000 - $55,000

About The Position

The Sales Representative maintains a strong retail focus in support of company sales objectives, including volume, distribution, market share, and customer service. The position grows the company portfolio within an assigned territory or market and may require additional qualifications for particular market channels. It reports to the Area Sales Manager and is an exempt role that is not eligible for overtime calculations under the FLSA. The role combines retail sales, market execution, customer planning, pricing management, and administrative and operational duties. The representative sells and merchandises products at assigned accounts, supports customer relationships and localized growth plans, monitors inventory and competitive activity, and uses company sales and mobility tools. The position may provide development toward Assistant Area Sales Manager, Area Sales Manager, or roles in Operations.

Requirements

Knowledge of and experience with sales and company objectives.
Excellent oral and written communication skills for interacting with customers.
Above-average presentation skills.
Excellent interpersonal skills.
Excellent computer skills in sales programs.
Excellent organizational skills.
Ability to handle cased beer and meet the physical demands of the role.
Ability to work with minimal supervision.
Ability to work a flexible schedule to complete job duties.
Ability to anticipate and solve practical problems or resolve issues.
Enthusiastic team player interested in positive company growth.
Clean, valid driver’s license held for a minimum of 60 months and ability to safely operate a motor vehicle.
Ability to lift and manage packaged items weighing up to 35 pounds freehanded and up to chest height; heavier items require an appropriate lift system or lift truck.
ABC Permit for peddling alcoholic products where necessary.

Nice To Haves

Bachelor’s degree or equivalent in Business or Marketing.
Sales experience in a beverage or CPG company.

Responsibilities

Call regularly on assigned retail accounts to sell volume, increase distribution, merchandise products, and monitor pricing and shelf management.
Conduct consultative, information-based selling using product features and benefits, product styles and portfolio knowledge, and profit-margin analysis.
Deliver volume targets, achieve distribution and new-package gains, meet monthly Pay for Performance objectives, and execute supplier and company programs such as market surveys.
Manage cold boxes, warm shelves, displays, backroom stock, first-position brand placement, point-of-sale and pricing communication, product rotation, and measures to prevent out-of-stocks.
Set retail inventory levels using sales history, climate changes, competitive activity, and promotional activity.
Establish and maintain customer relationships, develop localized growth plans, understand target consumers by account, and meet key customer needs.
Manage consumer pricing based on cost of goods, drive features based on retailer margin, and communicate competitive price changes to the Area Sales Manager.
Use mobility and survey systems, Encompass and Encompass Mobile, Microsoft Outlook, and a tablet or iPad.
Understand chain and key-account initiatives and programming, pricing, and weekly advertising sheets.
Communicate frequently with the direct manager and sales team; complete daily paperwork and company documents.
Communicate company credit and accounts-receivable processes and collaborate with Accounting to collect past-due balances.
Provide management with feedback on promotions, market data, and competitive activity.
Attend weekly meetings to discuss store-level issues and opportunities and report competitive trade activity.
Follow company safety policies and procedures and policies and procedures for company vehicles.
Meet attendance, appearance, and professionalism expectations, and perform other tasks assigned by management.
Participate in development activities such as product education, company meetings and seminars, continued education, sales certification, selling-skills training, and Mobility/Encompass training.