Account Development Specialist - Aspect On & Off Premise

Breakthru Beverage Group•Washington, DC
•$70,000 - $90,000

About The Position

The Aspect Account Development Specialist leads sales for an assigned portfolio within a targeted account base. The role focuses on increasing share and velocity of the assigned category by helping sell brands into customer accounts and engaging consumers through planned brand activations. The specialist maintains strong relationships with supplier-account stakeholders and gatekeepers, serves as an expert consultant, and participates in in-market events and education. Approximately 80% of working time is spent in market. The role develops beverage and marketing strategies, researches category and portfolio trends, presents new products, conducts business reviews, plans consumer activations, and provides market insights. It collaborates with retail and on-premise sales teams, Trade Development, sales management, suppliers, and customers to support launches, category growth, training, merchandising, distribution, and account-plan execution. The specialist also builds category expertise through education and certifications, maintains customer confidentiality, and handles beverage alcohol responsibly. Retail-focused work emphasizes facings and placement, cold-box share, and additional displays. On-premise work emphasizes wine-menu placement, by-the-glass offerings, monthly features, and staff training. Compensation includes a base salary of $70,000–$90,000, a 15% GTM bonus, an annual car allowance of $6,000, and an annual phone allowance of $300.

Requirements

  • Bachelor’s degree in a related field and/or equivalent training and work experience.
  • At least 3 years of sales or industry-related experience and category expertise for category-specific roles.
  • Fine Wine Accreditation, preferably WSET Level 2 or similar (CSW or Level II Court of Master Sommeliers); must be in process or completed within 6 months.
  • In-depth understanding of wine styles, regions, grapes, aging potential, and flavor profiles.
  • Specialized knowledge of the category or responsibility supported by the role.
  • Valid driver’s license and ability to operate a motor vehicle.
  • Proficiency with MS Office and other computer programs, including presentation software.
  • Verbal and written communication skills, diplomacy, discretion, and customer-service skills.
  • Ability to multitask, work independently or on a team, pay attention to detail, and meet deadlines.
  • Analytical and reporting skills.
  • Sound judgment and problem-solving skills.
  • Ability to work in a fast-paced, high-volume team environment.

Nice To Haves

  • On-premise or hospitality experience in a management capacity.
  • Strong understanding of, or background in, consumer-engagement mechanics.
  • Previous experience with a wine supplier or distributor.

Responsibilities

  • Drive revenue and market share for the assigned portfolio and account base, spending 80% of working time in market.
  • Develop beverage and marketing strategies and plans for growth of the assigned category or large supplier.
  • Research trends, categories, and portfolios to help meet supplier goals.
  • Present new products and beverage offerings and conduct monthly business reviews with key accounts.
  • Work with Trade Development and Sales management to support speed to market for new brand launches.
  • Plan high-end consumer activations within key accounts based on customer needs.
  • Provide real-time market insights to inform and accelerate growth.
  • Lead, organize, and report field intelligence and insights for assigned territories and categories.
  • Collaborate with on-premise and retail sales teams to develop solutions that drive category business and growth.
  • Develop and deliver sales-trend training modules for sales teams, customers, and suppliers.
  • Build cross-departmental teamwork to maximize portfolio performance.
  • Establish merchandising objectives for each account based on brand priorities and supplier POS needs.
  • Analyze and survey accounts to determine their specific needs and identify opportunities.
  • Own account plans and execute them in line with brand plans.
  • Obtain appropriate category distribution by presenting and selling brand features and benefits, including beverage-menu development.
  • Conduct staff education and build the category.
  • Maintain and build relationships with key stakeholders and gatekeepers in assigned accounts.
  • Participate in supplier- and category-specific work-with sales calls.
  • Schedule and prepare account visits and dinners for dignitaries and supplier representatives.
  • Attend educational workshops, review professional publications, and build industry and category networks and knowledge.
  • Obtain relevant advanced certifications for assigned brands or products.
  • Maintain customer confidence and protect operations by keeping information confidential.
  • Maintain a safe and clean working environment in accordance with procedures, rules, and regulations.
  • Drive market share in retail or on-premise accounts.
  • For retail accounts, focus on facings and placement, cold-box share, and additional displays.
  • For on-premise accounts, focus on wine-menu placement, by-the-glass offerings, monthly features, and staff training.
  • Handle beverage alcohol products responsibly and conduct safe, responsible interactions with the public.
  • Perform other duties as assigned by the supervisor.

Benefits

  • 15% GTM bonus.
  • Car allowance of $6,000 annually.
  • Phone allowance of $300 annually.
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