Newsletter Strategy and Ops Specialist - CNBC

Versant•Englewood Cliffs, NJ
•$90,000 - $120,000•Hybrid

About The Position

CNBC is seeking a full-time Newsletter Strategy & Operations Specialist to lead execution and optimization of its newsletter portfolio. The role owns end-to-end newsletter operations, including management of the email service provider (ESP), production workflows, subscriber acquisition, engagement, retention and growth strategies, and newsletter sponsorships and advertising. The specialist works closely with editorial, audience development, product, marketing, ad sales and analytics teams to improve performance and support business objectives. The position combines technical expertise and project management with strategic, detail-oriented leadership, stakeholder management, and the ability to identify opportunities to improve efficiency, audience engagement and monetization. The role is based at CNBC Headquarters in Englewood Cliffs, New Jersey, and is hybrid, generally requiring at least three days per week in the office. The listed annual salary range is $90,000–$120,000. Candidates must have unrestricted authorization to work in the United States.

Requirements

  • Experience in newsletter operations, audience development, digital publishing, product operations or a related field, with a demonstrated track record managing and scaling high-volume newsletter portfolios.
  • Deep expertise administering enterprise email service providers such as SailThru, Salesforce Marketing Cloud, Beehiiv or similar platforms, including audience segmentation, personalization, deliverability, template management and production workflows.
  • Proven experience owning newsletter operations in a digital media organization.
  • Strong understanding of newsletter monetization, sponsorship execution, advertising operations, campaign trafficking and cross-functional collaboration with editorial, sales, product, marketing and ad operations teams.
  • Experience managing the full newsletter lifecycle, including launches, subscriber acquisition, onboarding, engagement, retention, paid products, subscriber migrations, list hygiene and portfolio optimization.
  • Strong analytical skills, including defining KPIs, building performance dashboards, conducting tests and translating audience insights into operational, product and revenue improvements.
  • Exceptional project management and organizational skills, including the ability to lead complex cross-functional initiatives, influence stakeholders at all levels and build scalable processes in a fast-paced, deadline-driven environment.
  • Demonstrated product mindset and experience improving newsletter functionality, subscriber experience, automation and operational efficiency through technology and process innovation.
  • Interest in digital journalism and audience engagement, and curiosity about newsletter trends, email technologies and best practices.
  • Unrestricted work authorization to work in the United States.
  • Submit a resume or CV through Versant Careers to be considered.

Responsibilities

  • Own day-to-day operations of CNBC's newsletter portfolio, ensuring newsletters are built, quality assured, scheduled and delivered accurately and on time.
  • Serve as the primary administrator for CNBC's email service provider, managing platform configuration, templates, production workflows and deliverability.
  • Build and maintain newsletter templates and advertising modules that meet editorial and commercial production standards.
  • Develop and maintain production documentation, quality assurance checklists and scalable operational workflows.
  • Partner with sales and commercial teams to execute newsletter sponsorships, optimize advertising inventory, and ensure campaigns launch on schedule and fulfill advertiser commitments.
  • Ensure ad units are implemented accurately and comply with editorial, legal and production standards.
  • Define newsletter performance KPIs, monitor engagement and business metrics, and identify opportunities to improve subscriber growth, retention, monetization and operational efficiency.
  • Lead subscriber lifecycle strategy, including acquisition, onboarding, engagement, retention and reactivation, in partnership with editorial, marketing and product teams.
  • Develop and execute tests for subject lines, creative, send times, personalization and templates to improve audience engagement and business outcomes.
  • Act as operational product owner for the newsletter experience, driving improvements in functionality, personalization, automation and subscriber experience.
  • Evaluate and evolve the newsletter portfolio by supporting launches, optimizing existing products, and recommending consolidation or sunset strategies based on performance.
  • Collaborate across the organization to expand newsletter distribution and identify opportunities to reach and engage audiences on owned and external platforms.
  • Monitor industry trends, emerging email technologies and newsletter best practices, and identify opportunities to improve efficiency, engagement and monetization.
  • Recommend tools, workflows and processes that improve the scalability and long-term growth of CNBC's newsletter business.

Benefits

  • Free onsite fitness center with state-of-the-art equipment and daily group classes.
  • Gourmet cafeteria with daily specials, soup and salad bars.
  • Free shuttle transportation to and from multiple locations in Manhattan, Brooklyn, Hoboken and Jersey City.
  • Company-sponsored medical, dental and vision insurance.
  • 401(k).
  • Paid leave.
  • Tuition reimbursement.
  • A variety of other discounts and perks.
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