New Homes Sales Counselor

UnionMain Homes•Hiram, GA

About The Position

The New Homes Sales Counselor is responsible for achieving company sales and closing goals while guiding prospective buyers through the home-buying process. The role involves building rapport with buyers, understanding their needs, presenting home features and options, and assisting buyers through design, financing, construction, and closing activities. The counselor maintains knowledge of market competition, uses company sales technology, and supports on-site sales activity and signage.

Requirements

  • At least 2 years of high sales performance in new or existing home sales, or similar experience or industry.
  • Entrepreneurial and customer-focused mindset.
  • Strong demonstration of product demonstration principles, sales techniques, and quality customer service.
  • Strong verbal and written communication skills; ability to adapt to varying styles while projecting a positive company image.
  • Valid driver's license and insurance for business travel by automobile.
  • Computer proficiency.

Nice To Haves

  • Experience with Brix and other office business software is preferred.

Responsibilities

  • Achieve and exceed company-established sales and closing goals.
  • Meet and build rapport with prospective buyers and determine their home needs and interests.
  • Convert community traffic into sales to meet company goals.
  • Promptly follow up with potential buyers.
  • Present the value of using the preferred lender and achieve the preferred-lender capture-rate goal.
  • Maintain working knowledge of sub-market competition.
  • Assist buyers through the design, loan, start, construction, and closing process to support timely completion of buyer activities; coordinate appointments and follow up as needed.
  • Develop thorough knowledge of home features, options pricing, and design center selections, and communicate them effectively to customers.
  • Use all UMH sales technology, including automated sales contracts and customer management software.
  • Place and monitor on-site signage as needed, including home-site, inventory, and open-house signs.
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