National Sales Manager

Hearst•Omaha, NE

About The Position

KETV, the ABC affiliate in Omaha, Nebraska, is seeking an enthusiastic, analytical, and creative National Sales Manager to lead the national sales team and exceed revenue goals across television and digital platforms. The role collaborates with the Sales Management team to drive new business and digital revenue growth, with a strong emphasis on client engagement, broadcast and digital sales negotiation, and managing multiple challenges simultaneously. The National Sales Manager develops and executes national sales strategies, leads political sales efforts, manages national and assigned regional business, and provides accurate forecasts. The role builds relationships with agency buyers, planners, media directors, and clients, supports local account growth, and partners with station management on inventory, pricing, reporting, and revenue forecasting. The position reports to the General Sales Manager.

Requirements

  • At least 3 years of television and digital sales experience.
  • Experience with Wide Orbit and Wide Orbit Media Sales.
  • Ability to build internal and external relationships.
  • Acute understanding of forecasting future revenue.
  • Creativity in developing targeted, customer-focused marketing solutions using multiple media products, including television and digital.
  • Ability to take ownership of national budgets and revenue goals and develop strategies to exceed them.
  • Proficiency in creating multi-platform packages, sponsorships, and sales presentations.
  • Strong understanding of inventory pricing and management.
  • Availability for domestic travel to build relationships with agency and client contacts.
  • Valid driver’s license and reliable automobile.

Nice To Haves

  • Related military experience will be considered.

Responsibilities

  • Develop strategies to achieve national sales goals across television and digital.
  • Work with the Local Sales Manager, Digital Sales Manager, and General Sales Manager to foster a positive sales environment.
  • Negotiate national and assigned regional business and work with the national sales assistant to manage pre-empts, process orders, and ensure timely invoice payments.
  • Lead the station’s political sales efforts, including tracking payments, fulfilling public file posting responsibilities, and creating political pricing guidelines with the General Sales Manager.
  • Provide accurate weekly forecasts for national and assigned regional accounts.
  • Meet with agency buyers, planners, and media directors to build relationships and create television and digital revenue growth opportunities.
  • Support the Local team in building account share and leveraging client relationships.
  • Achieve or exceed the national revenue budget.
  • Work with the General Sales Manager on inventory management and pricing, reporting, and forecasting.

Benefits

  • Medical, dental, and vision coverage.
  • 401(k) matching.
  • Emotional wellness support.
  • Paid time off.
  • Paid parental leave.
  • LGBTQ+ health services.
  • Additional benefits to meet employees’ and their families’ needs.
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