National Account Manager (North America)

IDEAL Industries, Inc.• WA, US, WA
•$95,845 - $129,155

About The Position

The National Account Manager owns the development and growth of Enatel’s strategic national accounts across North America. The role supports revenue diversification and expansion into key markets and customer segments, serving as the primary relationship owner for assigned accounts. It combines executive-level relationship management, disciplined account planning, and new business development to drive sustainable revenue and margin growth. The role works with large multi-site customers, OEMs, distributors, and channel partners to develop long-term partnerships, identify growth opportunities, and expand Enatel’s presence across strategic accounts and target markets. In collaboration with teams across the business, the National Account Manager translates customer requirements into commercial outcomes through forecasting, account planning, issue resolution, and cross-functional coordination. The position is accountable for achieving revenue, margin, and profitability objectives; growing and diversifying the customer portfolio; maintaining customer satisfaction and retention; and providing reliable pipeline and forecast information. It also contributes market and customer insights, supports customer implementations and new product introductions, manages commercial discussions, and helps resolve customer issues. The role is based in the USA and requires domestic and international travel as needed. It reports to the Global Director of Sales and has no direct reports.

Requirements

  • Demonstrated success managing and growing large, complex national or strategic accounts within the United States, preferably in a technical, industrial, manufacturing, OEM, or B2B environment.
  • Experience developing and executing strategic account plans that deliver measurable revenue growth, margin improvement, and customer value.
  • Ability to engage, influence, and build trusted relationships with corporate decision-makers at operational, commercial, and executive levels.
  • Strong commercial acumen, including experience managing revenue, margin, forecasting, and profitable customer outcomes.
  • Experience identifying and converting growth opportunities through account expansion, market development, and strategic sales initiatives.
  • Ability to analyse customer, market, and sales performance data to identify opportunities, risks, and business trends.
  • Experience coordinating customer activity and stakeholder engagement across multiple customer locations, sites, or business units.
  • Strong commercial negotiation skills, including experience negotiating agreements and delivering mutually beneficial outcomes.
  • Excellent communication skills and ability to present ideas and recommendations effectively to customers and internal stakeholders.
  • Ability to collaborate across Sales, Engineering, Product Management, Operations, Supply Chain, Marketing, and Technical Services teams.
  • Experience using CRM systems and maintaining accurate pipeline, forecast, and customer information.
  • Strong organisational and prioritisation skills, with the ability to manage multiple accounts and competing priorities.
  • Functional and technical knowledge to perform the job at a high level; action orientation; strategic thinking; business and commercial acumen; customer focus; learning agility; problem-solving skills; integrity, trust, and ethical conduct; and drive for results.
  • Bachelor’s degree in Business, Marketing, Sales, Commerce, Engineering, or a related discipline, or equivalent professional experience.
  • Valid driver’s licence and ability to travel domestically and internationally as required.

Nice To Haves

  • Experience in material handling, motive power, battery charging, power electronics, industrial equipment, or related sectors.
  • Established relationships within US material handling, motive power, battery charging, power electronics, industrial equipment, or adjacent markets.
  • Established relationships with national customers, OEMs, distributors, channel partners, or other key industry stakeholders.
  • Experience managing complex OEM, distributor, channel partner, or national account relationships.
  • Experience supporting international customers across multiple geographic regions.
  • Experience contributing to market expansion, customer portfolio diversification, or strategic growth initiatives.
  • Knowledge of demand planning, supply chain processes, or manufacturing operations.
  • Experience working within a global or matrixed business environment.

Responsibilities

  • Own primary relationships for assigned strategic accounts and develop executive and operational customer relationships.
  • Develop and execute account plans aligned with customer and business objectives, and conduct regular account reviews.
  • Identify, qualify, and convert growth opportunities in existing and target accounts; support customer acquisition and market expansion initiatives.
  • Develop strategies to increase revenue, profitability, and market penetration while maintaining a healthy opportunity pipeline.
  • Manage pricing, commercial negotiations, contract discussions, account performance, profitability, and commercial risks.
  • Develop and maintain accurate sales forecasts and account projections; collaborate with customers and internal stakeholders to improve forecast quality.
  • Communicate demand trends, risks, and changes, and maintain accurate CRM, pipeline, and account data.
  • Coordinate responses to customer concerns, product issues, service enquiries, and escalations; ensure timely communication and resolution.
  • Monitor customer satisfaction and proactively manage risks to customer relationships.
  • Collaborate with Engineering, Product Management, Sales Engineering, Operations, Supply Chain, Sales Operations, Marketing, and other internal teams to meet customer requirements and commitments.
  • Provide customer, competitor, and market insights to support business decisions; translate customer feedback into actionable recommendations and opportunities.
  • Support new product introductions and customer implementation activities.
  • Manage activities within the agreed expenses budget and perform other tasks as required by the Global Director of Sales or the business.
  • Contribute to department goals and objectives and demonstrate Enatel’s values and ethical business practices.
  • Comply with health and safety requirements and company policies, including maintaining personal safety while travelling and ensuring appropriate site risk assessments when off site.
  • Maintain a safe and clean working environment in accordance with company policies and procedures.
  • Follow environmental policies and processes intended to minimise the environmental impact of operations and products.
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