National Account Manager Resume Example

Common Responsibilities Listed on National Account Manager Resumes:

  • Develop and maintain relationships with key customers, including national accounts
  • Negotiate and manage contracts with national accounts
  • Develop and implement strategies to increase sales and market share
  • Analyze customer data to identify trends and opportunities
  • Develop and execute promotional plans to increase sales
  • Analyze competitive landscape and develop strategies to differentiate products
  • Monitor and report on sales performance and customer feedback
  • Develop and implement pricing strategies to maximize profitability
  • Develop and coordinate sales training programs
  • Develop and manage budgets for national accounts
  • Develop and implement customer loyalty programs


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National Account Manager Resume Example:

A strong National Account Manager resume should emphasize achievements in increasing sales, profitability, and customer satisfaction. Highlight your ability to develop and execute promotional plans, manage budgets, and identify new market opportunities. Additionally, showcase your skills in negotiating contracts, implementing customer loyalty programs, and coordinating sales training programs to demonstrate your well-rounded expertise in managing national accounts.
Fiona McPherson
(313) 414-5156
National Account Manager
Experienced National Account Manager with 5 years of success in developing and executing strategic plans that drive revenue growth and increase market share. Proven track record in negotiating contracts, analyzing customer data, and identifying new market opportunities that generate millions in revenue. Skilled in managing budgets, developing sales training programs, and implementing pricing strategies that increase profitability and customer satisfaction.
National Account Manager
02/2022 – Present
MarketMovers Inc.
  • Developed and executed a promotional plan for a national account, resulting in a 25% increase in sales and a 15% increase in market share within the first quarter.
  • Negotiated and managed a contract with a key customer, resulting in a 10% increase in profitability and a 20% increase in customer satisfaction.
  • Analyzed customer data and identified a new market opportunity, resulting in the development of a new product line that generated $2M in revenue within the first year.
Key Account Manager
02/2020 – 02/2022
Strategic Solutions Group.
  • Developed and implemented a customer loyalty program for a national account, resulting in a 30% increase in customer retention and a 20% increase in sales.
  • Managed a budget of $5M for a national account, achieving a 10% increase in profitability and a 5% reduction in costs.
  • Developed and coordinated a sales training program for a national account, resulting in a 15% increase in sales productivity and a 10% increase in customer satisfaction.
Account Executive
01/2018 – 02/2020
Peak Performance Partners.
  • Developed and implemented a pricing strategy for a national account, resulting in a 15% increase in profitability and a 10% increase in market share.
  • Analyzed the competitive landscape and developed a strategy to differentiate products, resulting in a 20% increase in sales and a 10% increase in customer satisfaction.
  • Monitored and reported on sales performance and customer feedback, resulting in the identification of a new market opportunity that generated $1M in revenue within the first quarter.
  • Strategic account planning and management
  • Sales forecasting and analysis
  • Contract negotiation and management
  • Customer relationship management (CRM)
  • Market research and trend analysis
  • Product development and launch
  • Pricing strategy and implementation
  • Competitive analysis and differentiation
  • Sales training and coaching
  • Budget management and cost reduction
  • Customer loyalty and retention programs
  • Cross-functional team collaboration
  • Presentation and communication skills
  • Time management and prioritization
  • Adaptability and resilience
Certified Professional Sales Person (CPSP)
National Association of Sales Professionals (NASP)
Certified Sales Leadership Professional (CSLP)
Sales Management Association
SAMA Certification
Strategic Account Management Association
Bachelor of Science in Business Administration
2016 - 2020
Bentley University
Waltham, MA
Sales and Marketing.
International Business

Top Skills & Keywords for National Account Manager Resumes:

Hard Skills

  • Sales Forecasting and Planning
  • Contract Negotiation
  • Key Account Management
  • Customer Relationship Management (CRM)
  • Sales Strategy Development
  • Data Analysis and Reporting
  • Market Research and Competitive Analysis
  • Sales Pipeline Management
  • Sales Performance Metrics
  • Budget Management
  • Cross-functional Collaboration
  • Presentation and Communication Skills

Soft Skills

  • Relationship Building and Management
  • Communication and Presentation Skills
  • Collaboration and Cross-Functional Coordination
  • Problem Solving and Critical Thinking
  • Adaptability and Flexibility
  • Time Management and Prioritization
  • Empathy and Customer-Centric Mindset
  • Decision Making and Strategic Planning
  • Conflict Resolution and Negotiation
  • Leadership and Team Management
  • Active Listening and Feedback Incorporation
  • Sales and Business Development

Resume Action Verbs for National Account Managers:

  • Negotiated
  • Strategized
  • Analyzed
  • Developed
  • Collaborated
  • Forecasted
  • Implemented
  • Optimized
  • Managed
  • Facilitated
  • Evaluated
  • Communicated
  • Aligned
  • Orchestrated
  • Spearheaded
  • Cultivated
  • Navigated
  • Synthesized

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Resume FAQs for National Account Managers:

How long should I make my National Account Manager resume?

The ideal length for a National Account Manager's resume depends on their experience and career stage. However, it's generally recommended to keep it concise and no more than one to two pages long. For entry-level or early-career National Account Managers, one page is usually sufficient. Experienced National Account Managers with extensive accomplishments and a longer work history may require two pages, but it's essential to ensure that every piece of information is relevant and valuable. When determining what to include, prioritize the most relevant and recent experience, skills, and achievements. Use concise language and bullet points to describe your experience and achievements, and avoid long paragraphs or unnecessary details. Customizing your resume for each job application, focusing on the skills and experiences most relevant to the specific National Account Manager role you're applying for, will help you present a targeted and impactful resume while also ensuring you stay within the one to two-page limit.

What is the best way to format a National Account Manager resume?

The best way to format a National Account Manager resume is to create a clear, concise, and visually appealing document that effectively showcases your skills, experience, and achievements. Here are some tips and recommendations for formatting a National Account Manager resume: Consistent formatting: Ensure consistency in formatting throughout your resume, including font size, typeface, and spacing. Using a consistent format helps make your resume easy to read and navigate, making it more likely that hiring managers will review your entire document. Clear section headings: Clearly label each section of your resume (e.g., "Summary," "Experience," "Skills," "Education") with bold or underlined headings. This helps guide the reader's eye and makes it easier for them to find the information they're looking for. Use bullet points: Use bullet points to present your experience and achievements in a concise and easy-to-read format. This helps break up large blocks of text and enables hiring managers to quickly scan your resume for relevant information. Highlight key achievements: As a National Account Manager, it's important to highlight your key achievements, such as successful sales campaigns, client retention rates, and revenue growth. Use specific metrics and data to demonstrate your impact and value to previous employers. Include relevant skills: Make sure to include relevant skills, such as account management, sales, negotiation, and communication, in your resume. These skills are essential for success in a National Account Manager role and will help demonstrate your qualifications to potential employers. Reverse chronological order: Present your work experience in reverse chronological order, starting with your most recent position and working backward. This format is preferred by most hiring managers, as it allows them to easily review your career progression and most recent accomplishments. By following these tips and recommendations, you can create a strong National Account Manager resume that effectively showcases your skills, experience, and achievements to potential employers.

Which keywords are important to highlight in a National Account Manager resume?

As a National Account Manager, it's essential to showcase your skills and expertise through the use of relevant keywords and action verbs in your resume. These words will help your resume stand out to hiring managers and demonstrate your ability to manage large accounts effectively. Here are some keywords and action verbs you should consider incorporating into your resume: 1. Account Management: This is a crucial keyword to emphasize your experience in managing and maintaining relationships with key clients. 2. Business Development: Highlight your ability to identify new opportunities and expand the company's client base. 3. Sales Growth: Showcase your success in increasing sales and revenue for your accounts. 4. Negotiation: Emphasize your ability to negotiate contracts and agreements with clients to secure the best possible terms for your company. 5. Strategic Planning: Demonstrate your skills in developing and implementing strategies to achieve long-term account growth and success. 6. Cross-functional Collaboration:

How should I write my resume if I have no experience as a National Account Manager?

Writing a resume with little to no experience as a National Account Manager can be challenging, but there are ways to make your resume stand out to potential employers. Here are some tips to help you craft an effective resume: Emphasize transferable skills: Even if you don't have direct National Account Manager experience, you likely have transferable skills that are valuable in the field. These can include project management, data analysis, customer empathy, communication, collaboration, and problem-solving. Make sure to highlight these skills throughout your resume. Showcase relevant projects: If you've worked on any projects, either in school or as part of your previous roles, that are related to National Account Management, make sure to include them on your resume. This can include market research, data analysis, or project management. Explain your role in these projects and the impact your contributions had on the final outcome. Highlight education and certifications: If you have a degree in a relevant field, such as business or marketing, be sure to mention it. Additionally, include any National Account Management certifications or courses you've completed, such as the National Account Management Association (NAMA) certification or courses from platforms like Coursera or Udemy. Demonstrate your passion for National Account Management: Include a summary or objective statement that highlights your interest in National Account Management and your willingness to learn and grow in the field. Additionally, mention any relevant extracurricular activities or volunteer work that demonstrate your passion for the industry. Network and gain experience: Consider reaching out to professionals in the National Account Management field for informational interviews or job shadowing opportunities. Additionally, look for internships or entry-level positions in the field to gain experience and build your resume. By following these tips and highlighting your transferable skills, relevant projects, education, and passion for National Account Management, you can create a resume that stands out to potential employers and helps you land your dream job.

Compare Your National Account Manager Resume to a Job Description:

See how your National Account Manager resume compares to the job description of the role you're applying for.

Our new Resume to Job Description Comparison tool will analyze and score your resume based on how well it aligns with the position. Here's how you can use the comparison tool to improve your National Account Manager resume, and increase your chances of landing the interview:

  • Identify opportunities to further tailor your resume to the National Account Manager job
  • Improve your keyword usage to align your experience and skills with the position
  • Uncover and address potential gaps in your resume that may be important to the hiring manager

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