Multi-Platform Producer

Nexstar Media Group, Inc.•New Haven, CT

20d

About The Position

Multi-Platform Producers are platform-agnostic storytellers who evaluate each story and determine the most effective format, presentation, and distribution strategy to inform, engage, and serve audiences across the platforms where they consume content. The role helps maximize audience engagement by curating, packaging, prioritizing, and presenting content strategically. Producers work closely with managers and newsroom teams to write and edit content, create graphics and promotional elements, oversee live and recorded content feeds, and ensure stories are accurate, effective, and connected to audiences. The ideal candidate is a creative storyteller with an understanding of audience behavior, content presentation, and multi-platform publishing, as well as an understanding of or willingness to learn the journalistic principles that guide content creation. Under managers’ supervision, content is developed with a focus on accuracy, credibility, fairness, and audience service while embracing innovative storytelling techniques. Producers are not assigned to a single platform; they evaluate how content can best serve audiences across digital, social, and emerging platforms. This is a regular, full-time, non-union, non-exempt position with a flexible schedule that may include evenings, weekends, and holidays.

Requirements

Experience writing, producing, or publishing content using journalistic standards.
Proficiency in Associated Press style.
Proficiency in Adobe Photoshop and/or Adobe Express.
Strong writing, copy-editing, and headline-writing skills.
Understanding of digital, streaming, and social media content strategies.
Ability to learn new technology and applications independently and quickly.
Ability to collaborate and communicate effectively in a team environment.
Strong news judgment and attention to detail.
Regularly meet measurements of success.
Ability to work effectively under deadline pressure.
Flexibility to work varying shifts, including evenings, weekends, and holidays as needed.

Responsibilities

Write, edit, and produce audience-first storytelling for digital articles, videos, social media, push alerts, live streams, and interactive elements.
Monitor social chatter and track trending stories using Chartbeat, Google Trends, and social media platforms.
Prioritize breaking news and manage multiple assignments in a fast-paced environment.
Produce and/or edit videos for digital platforms.
Ensure content meets newsroom standards for accuracy, fairness, and credibility.
Execute WTNH strategies to engage and grow audiences across digital platforms.
Implement best practices on WTNH digital and social media platforms.
Perform assignment-editor duties, including monitoring police scanners, booking guests, and assigning reporters and photographers.
Actively discover and create news content, including stories, photos, and videos.
Track and confirm stories from government agencies, wire services, community groups, social media, and other sources.
Coordinate content coverage and digital-broadcast work with newsroom team members.
Distribute local content to national outlets and other Nexstar Digital platforms across the country.
Perform other duties as assigned by a manager.