Multi-Platform Producer

Nexstar Media Group•New Haven, CT

About The Position

Multi-Platform Producers are platform-agnostic storytellers who determine the most effective format, presentation, and distribution strategy for each story to inform, engage, and serve audiences across digital, social, and emerging platforms. They help maximize audience engagement by curating, packaging, prioritizing, and presenting content strategically. Working with managers and newsroom teams, they write and edit content, create graphics and promotional elements, oversee live and recorded content feeds, and ensure stories are presented accurately and effectively. Under managers’ supervision, content is developed with accuracy, credibility, fairness, and audience service in mind, while embracing innovative storytelling techniques. Producers are not assigned to a single platform and evaluate how content can best serve audiences across platforms. This is a regular, full-time, non-union, non-exempt position with a flexible schedule that may include evenings, weekends, and holidays.

Requirements

  • Experience writing, producing, or publishing content using journalistic standards.
  • Proficiency in Associated Press style and Adobe Photoshop and/or Adobe Express.
  • Strong writing, copy-editing, and headline-writing skills.
  • Understanding of digital, streaming, and social media content strategies.
  • Ability to learn new technology and applications independently and quickly.
  • Ability to collaborate and communicate effectively in a team environment.
  • Strong news judgment and attention to detail.
  • Regularly meet measurements of success.
  • Ability to work effectively under deadline pressure.
  • Flexibility to work varying shifts, including evenings, weekends, and holidays as needed.

Responsibilities

  • Write, edit, and produce audience-first storytelling through digital articles, videos, social media, push alerts, live streams, and interactive elements.
  • Monitor social chatter and track trending stories using Chartbeat, Google Trends, and social media platforms.
  • Prioritize breaking news and manage multiple assignments in a fast-paced environment.
  • Produce and/or edit videos for digital platforms.
  • Ensure content meets newsroom standards for accuracy, fairness, and credibility.
  • Execute WTNH strategies to engage and grow audiences across digital platforms.
  • Implement best practices on WTNH digital and social media platforms.
  • Perform assignment editor duties, including monitoring police scanners, booking guests, and assigning reporters and photographers.
  • Actively discover and create news content, including stories, photos, and videos.
  • Track and confirm stories from government agencies, wire services, community groups, social media, and other sources.
  • Coordinate content coverage and digital-broadcast efforts with newsroom team members.
  • Distribute local content to national outlets and other Nexstar Digital platforms across the country.
  • Perform other duties as assigned by the manager.
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