Membership Manager

Tennessee Aquarium • Chattanooga, TN

8d • Onsite

About The Position

The Membership Manager develops and implements strategies to grow and manage the Tennessee Aquarium’s membership program, which generates approximately $3 million in annual revenue. The role oversees membership acquisition, retention, benefits, and engagement strategies to achieve revenue goals and maintain member satisfaction.

The position supervises the Membership Support Specialist and works cross-functionally with guest-facing departments, Facility Rental, marketing, and graphics teams. It is performed primarily on-site in an office environment, with occasional work throughout Aquarium facilities and participation in meetings and events. The schedule is typically Monday through Friday, with evening, weekend, and holiday work required as necessary for events.

Requirements

• Minimum of three years of management or leadership experience.
• Strong supervisory, leadership, and staff development skills.
• Ability to handle multiple projects in a fast-paced environment.
• Strong organizational and time management skills.
• Experience working with various databases and software.
• Proven data analysis skills.
• High-level oral and written communication and interpersonal skills.
• Ability to work effectively as part of a team.
• Bachelor’s degree in business, marketing, nonprofit management, or a related field, or an equivalent combination of education and relevant experience, is preferred.

Nice To Haves

• Experience leading a membership program at a zoo, aquarium, museum, or similar nonprofit entity.
• Bachelor’s degree in business, marketing, nonprofit management, or a related field, or an equivalent combination of education and relevant experience.

Responsibilities

• Develop and implement membership acquisition and retention strategies to meet or exceed membership revenue and attendance objectives, including lapsed and targeted membership campaigns.
• Use CRM and ticketing systems for membership reporting and budgeting, monthly financial summaries and reconciliation, data analysis, member surveys, and campaign ROI evaluation; help maintain member data accuracy, integrity, and security.
• Work with guest-facing departments to create on-site opportunities to upgrade admission to membership and help resolve operational and service issues.
• Supervise the Membership Support Specialist, including hiring, training, coaching, performance management, and delegation of administrative responsibilities.
• Develop an annual calendar of programs, promotions, and events to deepen member engagement; work with Facility Rental on execution and provide leadership on strategy, branding, member communications, and event themes.
• Create and execute member communications to support revenue objectives, including email copy, letters, and other written content.
• Oversee monthly renewals and acknowledgements, including budgeting and ordering materials; delegate refunds, data cleanup, mailings, and other administrative tasks to the Membership Support Specialist.
• Work with marketing and graphics teams to promote member engagement initiatives through content creation and outreach via social media, web, and traditional media.
• Uphold the Tennessee Aquarium’s core values, service standards, and mission.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager