Membership Growth Consultant (Outside Healthcare Sales)

ChenMed•Oak Lawn, VA

4d•$38,509 - $55,013

About The Position

The Membership Growth Consultant (MGC) is an outside healthcare sales representative responsible for generating leads and new patient memberships by developing productive relationships with seniors, community partners, and senior-focused businesses. This is the first of three tiers in ChenMed’s MGC Success Plan and growth career path. The role develops skills in organizing sales events and creating cost-effective ways to maintain senior participation and satisfaction, encouraging referrals and membership growth. The consultant learns to communicate the ChenMed/JenCare value proposition at community events and educate prospective patients about its healthcare model. The position focuses on building community and business partnerships, identifying prospective patients, arranging outreach activities, and supporting enrollment and retention. It also maintains lead and client records in a CRM, coordinates with brokers and vendors, and supports patients through and beyond their first appointment. Work is primarily conducted off ChenMed premises, with local, regional, and nationwide travel of up to 75%.

Requirements

High school diploma or GED required.
At least 2 years of successful sales experience required.
Relevant sales experience establishing and maintaining relationships with business or vendor partners.
Experience in telesales, including entering sales data into a computer while speaking with a customer.
Current, valid driver’s license that can be maintained.
High business acumen and acuity.
Strong organization skills and ability to manage multiple priorities in a fast-paced environment.
Knowledge of negotiation, probing, closing, and objection-handling skills.
Detail-oriented and proficient with Microsoft Office, including PowerPoint, Excel, Word, and Outlook, CRM tools such as Salesforce, and other office software.
Strong interpersonal and problem-solving skills, with patience and the ability to engage customers in conversation.
Excellent written and verbal communication skills, including confident speaking and customer rapport for letters, outbound calls, one-on-one meetings, and group presentations.
Flexibility and creativity in working with customers; positive, warm, and gentle manner with seniors and caregivers; persuasive and motivated to close sales without being perceived as pushy.
Good keyboarding skills and ability to type accurately at a significant number of words per minute.
Fluency in spoken and written English.
Ability and willingness to travel locally, regionally, and nationwide up to 75%; work is primarily off ChenMed premises.
Ability to exercise independent judgment.

Nice To Haves

Bachelor’s degree in Marketing, Business Administration, or a related field; additional formal education, training, and experience may be considered in lieu of the degree on a year-for-year basis.
Experience working with seniors.
General understanding of Medicare Advantage.
At least 2 years of business-to-business experience or equivalent management experience.
Bilingual ability.

Responsibilities

Build direct-to-senior and business-to-business partnerships to generate new patient opportunities throughout the year.
Meet with seniors and groups in homes, workplaces, houses of worship, senior centers, and senior living communities to explain the ChenMed value proposition.
Plan, coordinate, and execute community events, such as information tables, health fairs, and doctor talks.
Develop relationships with health plan and insurance agents, social workers, case workers, senior housing managers, senior centers, and other community providers to encourage referrals to ChenMed/JenCare Medical Centers.
Partner with community officials, businesses, and senior outreach programs on initiatives that support new patient growth.
Schedule sales meetings and referral relationships with plan agents, independent brokers, and senior communities, and respond to customer requests.
Manage event vendors and negotiate contracts with event venues.
Invite insurance agents and brokers to community events to support timely patient assignment to ChenMed/JenCare Medical Centers.
Use marketing and sales tools to identify prospects and sell to new customers; maintain client information and document interactions in the CRM, including Salesforce, and manage leads effectively.
Create monthly activity calendars showing community access points and tabletop venues, and develop market and channel penetration plans.
Re-engage dormant customers using sales tools and marketing campaigns.
Educate potential patients on ChenMed’s value proposition and healthcare model, deliver presentations to large audiences, and drive new member growth.
Develop distribution channels to support patient enrollment and use sales tools to improve efficiency and collect relevant data.
Partner with sales leadership to improve engagement with distributors, vendors, and community partners.
Build relationships with brokers, insurance agents, case workers, and third-party vendors serving seniors, and develop and execute partner strategies with supervision.
Engage with new patients through and beyond their first appointment and maintain relationships with enrolled patients to support retention.
Help address and resolve customer complaints and issues as needed.
Perform other related duties as assigned.