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About the position
We are seeking a Paid Search Media Buyer with a strong analytical mindset and a passion for driving client performance. The ideal candidate should have experience in Paid Search and a desire to further enhance their skills. This role involves developing, implementing, and managing Paid Search media buys across various platforms such as Google Ads, Microsoft Advertising, Amazon, Pinterest, and YouTube. The primary responsibility is to ensure accurate and efficient execution of campaigns while delivering strong results for clients.
- Responsible for campaign development, management, and optimization within various platforms such as Google Ads, Microsoft Advertising, Amazon, Pinterest, etc.
- Builds relationships and maintains ongoing communications with media representatives.
- Supports team with key inputs and reporting for client discussions.
- Designs optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery, and vendor agreements.
- Keeps a pulse on all media buys and is ultimately responsible for the post-buy results and ongoing reporting.
- Updates Supervisor on the status of current accounts on an ongoing basis and elevates any issues in a timely manner.
- Works through all campaign tracking set-up and implementation before the launch of a campaign, with support from Ad Operations.
- Helps inform the creation of all reporting dashboards and is integral in pulling insights and key performance for all client reporting meetings.
- Leads in collaboration with finance team members to resolve media billing issues.
- Ensures strict adherence to client budgets while meeting client objectives.
- Stays current on all media trends and opportunities in the industry.
- Other duties/responsibilities may be assigned from time to time.
- 1+ years of Paid Search Buying experience preferred
- Knowledge and prior use of Google Ads, Microsoft Advertising, and Amazon
- Strong organizational and mathematical skills
- Competitive salary and compensation package
- Opportunity to work with top-tier clients
- Chance to further strengthen and develop Paid Search skills
- Access to various platforms such as Google Ads, Microsoft Advertising, Amazon, Pinterest, and YouTube
- Ongoing communication and relationship-building with media representatives
- Support from team members for client discussions and reporting
- Designing optimal buys for cost efficiency and goal delivery
- Responsibility for post-buy results and ongoing reporting
- Collaboration with finance team members to resolve media billing issues
- Adherence to client budgets while meeting objectives
- Stay updated on media trends and opportunities in the industry
- Fast-paced environment with the ability to make decisions
- Commitment to diversity, equity, inclusion, and belonging as part of the company's strategic goals
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