MBA Intern, E-Commerce

Tapestry•New York, NY

7d•Hybrid

About The Position

Join Tapestry’s North America eCommerce team for a 10-week strategic project focused on shaping the long-term digital vision for its site experience. The intern will bring an outside-in perspective to competitive assessments, success metrics, site personalization, and data analysis that informs the product roadmap. The role is within North America eCommerce, Site Innovation & Operations. The internship is part of Tapestry’s 10-week Summer 2027 Internship Program, which offers undergraduate and master’s students and recent graduates hands-on experience across Coach, kate spade, and Tapestry Functional Groups. The program runs June 1, 2027, through August 6, 2027, in a hybrid structure, with in-office work Tuesday through Thursday at Hudson Yards in New York City. Compensation is $30 per hour. Visa sponsorship is not offered.

Requirements

Currently pursuing an MBA.
Passion for eCommerce and a strong pulse on the digital product and competitive landscape.
Strong analytical and problem-solving skills, with the ability to turn data into clear insights and recommendations.
Knowledge of digital KPIs.
Advanced Excel skills, including pivot tables and lookups, and PowerPoint skills.
Curiosity about and hands-on experience with AI tools.
Excellent written and verbal communication skills, including the ability to synthesize complex findings for senior audiences.
Self-starter comfortable with ambiguity and able to manage multiple priorities.
Ability to collaborate across product, UX, technology, analytics, and marketing teams.

Nice To Haves

Pre-MBA experience in eCommerce, digital product, consulting, or strategy.
Experience with Google Analytics, Tableau, or similar tools.

Responsibilities

Help shape the long-term digital vision for the site experience by translating customer needs and industry trends into strategic product roadmap recommendations.
Conduct competitive and vendor assessments of digital experiences across luxury, retail, and digitally native brands, identifying gaps and opportunities.
Partner with managers on analysis of site behavior, conversion funnels, and feature performance to inform roadmap prioritization.
Help define success metrics and KPIs for product features and enhancements, and contribute to performance reviews by driving discussion and accountability for next steps.
Support site personalization strategy by researching personalization journeys across the customer lifecycle and partnering with marketing to connect owned channels with the onsite experience.
Use AI tools to streamline team processes, including research synthesis, dashboard building, and reporting automation.
Share emerging technologies and trends, bring an innovative outside-in perspective, and challenge current ways of working.
Present findings and recommendations to eCommerce leadership in a final readout at the end of the internship.