Marketing & Trade Coordinator - Eclectic Products

THE WILLAMETTE VALLEY CO LLC•Eugene, OR

About The Position

The Marketing & Trade Coordinator is responsible for supporting marketing initiatives and leading trade marketing efforts, including trade shows and retail-facing programs. This role ensures seamless execution of campaigns, manages timelines and budgets, and drives lead generation. The role involves supporting the creation of digital and print campaigns for all products, as well as supporting, creating, and dispensing marketing materials for Sales Managers, Sales Administration, and Factory Sales Representatives. Additionally, the coordinator will assist in the organization and communication of packaging transitions unrelated to regulatory issues.

Requirements

  • Minimum of 2 years of marketing, trade marketing, or project management experience
  • Strong organizational and project management skills
  • Ability to manage multiple priorities in a fast-paced environment

Nice To Haves

  • Experience managing events or trade shows preferred

Responsibilities

  • Manage project timelines, budgets, and cross-functional coordination
  • Lead all trade show planning and execution, including logistics, booth coordination, and staffing
  • Develop and manage trade show calendars, budgets, and inventory
  • Implement lead capture processes and coordinate post-show follow-up
  • Coordinate with creative on signage and visuals
  • Support retail and sales initiatives with marketing materials
  • Identify pertinent data from market research reports and compile the data into a presentable format for Sales to use
  • Coordinate with internal teams and external vendors to ensure timely delivery of trade show needs/market reports
  • Backup support for various responsibilities including, but not limited to, product development, formula and testing, competitor analysis and positioning, packaging options, artwork, creating and monitoring timelines, regulatory coordination, consumer testing, packaging label translations, internet imposter takedowns, brand registration and protection, team product knowledge training
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