Marketing Technology & Decision Science - Senior Associate

JPMorgan Chase & Co. • Columbus, OH

1d

About The Position

As a Senior Associate in Transformation Analytics, you will drive marketing analytics outcomes across Chase Small Business and Insurance by identifying audience opportunities, advancing segmentation, and improving campaign performance. You will collaborate with marketing, analytics, modeling, execution, and technology teams to discover data, design analyses, and deliver prototypes that support marketing execution and measurement. The role focuses on scaling repeatable analytics workflows through automation and modern analytical approaches, and communicating insights clearly to support data-informed decisions.

The position includes developing targeted audiences using internal and external data, optimizing audience selection, and improving analytics across the marketing lifecycle. You will also identify data gaps, support critical data assets, investigate complex analytical issues, and recommend remediation actions. The role is part of the CCB Data & Analytics team, which uses data across Chase to support business outcomes and customer value and protection.

Requirements

• Bachelor’s degree in a related discipline and 3+ years of experience in marketing campaign development and analytics.
• 3+ years of experience writing complex SQL for dimensional data models.
• Proficiency in at least one data analysis language: Python, R, or SAS.
• Experience delivering campaign analytics and insights, including test design, conversion or response reporting, incremental analysis, profiling, and segmentation analysis.
• Experience working with cloud-based data ecosystems such as Amazon Web Services, Microsoft Azure, Google Cloud Platform, Snowflake, or Databricks.
• Experience with data warehouse concepts and analytical data structures.
• Experience using data preparation and wrangling tools such as Alteryx, Trifacta, Pentaho, or Altair.
• Experience building dashboards or reports using tools such as Tableau, Microsoft Power BI, or Qlik.
• Experience building or prototyping automation or artificial intelligence-driven decision support for marketing execution.
• Ability to translate business strategy into tactical analytical plans and execution.
• Strong written and verbal communication skills, including presenting complex findings to senior stakeholders.

Nice To Haves

• Master’s degree in a related field.
• Experience supporting marketing for small business and/or insurance products.
• Experience building or prototyping automation or artificial intelligence-driven decision support for marketing execution.
• Familiarity with approved developer productivity tools such as GitHub Copilot and Cortex.
• Consulting-oriented approach with demonstrated ability to influence cross-functional partners.
• Experience partnering closely with technology teams to move prototypes toward scalable solutions.
• Demonstrated ability to manage multiple initiatives and stakeholders in a high-visibility environment.

Responsibilities

• Lead the development and refinement of targeted marketing audience segments using internal and external data sources.
• Optimize audience selection for Chase Small Business and Insurance products and services.
• Drive analytical optimization across opportunity identification, targeting, testing, reporting, and insight generation.
• Design, build, and iterate automation- and artificial intelligence-enabled solutions to scale analytics workflows, such as segment creation, audience quality checks, and campaign measurement.
• Partner with marketing, analytics, and technology teams to manage delivery plans, prioritize work, and guide experimentation.
• Collaborate with modeling and execution teams to deliver scalable audience solutions and campaign analytics.
• Apply advanced analytics tools and next-generation analytical applications to improve decision-making and operational efficiency.
• Identify data gaps, recommend data acquisition needs, and support enablement of critical data assets.
• Investigate complex analytical issues, determine root causes, and recommend clear remediation actions.

Benefits

• Competitive total rewards package, including base salary and, for eligible roles, commission-based pay and/or discretionary incentive compensation.
• Comprehensive health care coverage.
• On-site health and wellness centers.
• Retirement savings plan.
• Backup childcare.
• Tuition reimbursement.
• Mental health support.
• Financial coaching.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior