Marketing Strategy Associate - Retail (San Diego & West Coast)

Holman•San Diego, CA

33d•$72,950 - $103,955•Hybrid

About The Position

Holman is a global automotive services organization with a strong foundation of core values. The Marketing Strategy Associate will support the planning, prioritization, and execution of marketing initiatives, ensuring alignment with business objectives and measurable performance goals. This role involves monitoring performance, interpreting results, and applying insights from data, research, and trends to inform strategic recommendations. The associate will manage and optimize marketing programs and campaigns, develop integrated project plans, and prepare performance reporting. Collaboration with cross-functional teams is essential, as is identifying and implementing process improvements. The role also includes supporting budget management and leveraging marketing technology tools for data-driven decision-making. All other duties and special projects as assigned.

Requirements

Four-year college degree, preferably in a marketing, communications, or related program
3+ years’ experience in marketing or a related field
Ability to manage multiple initiatives while balancing competing priorities, business objectives, and performance outcomes.
Strong analytical and organizational skills with the ability to assess data, identify trends, and translate findings into actionable priorities.
Ability to develop project plans that incorporate milestones, dependencies, KPIs, and measures of success.
Experience monitoring performance metrics and utilizing data to assess program effectiveness and support decision-making.
Strong ability to build relationships and collaborate effectively with the ability to influence stakeholders through analysis, insights, and business rationale.
Ability to communicate complex data and recommendations clearly and effectively to diverse audiences.
Ability to independently identify risks, evaluate alternatives, and recommend solutions based on data and business impact.
Ability to leverage metrics and performance insights to support decisions, recommendations, and continuous improvement efforts.

Nice To Haves

MBA Preferred

Responsibilities

Support the planning, prioritization, and execution of marketing initiatives, ensuring activities are aligned with business objectives, target outcomes, and measurable performance goals.
Monitor performance and outcomes, interpret results, and identify opportunities to improve effectiveness.
Apply insights from data, research, and trends to inform data-driven strategic recommendations.
Manage and optimize marketing programs, campaigns, or operational workstreams, utilizing performance data and insights to improve effectiveness and business impact.
Develop and maintain integrated project plans that include milestones, dependencies, success measures, and performance indicators.
Prepare and deliver performance reporting, dashboards, and business reviews that translate data into actionable insights and recommendations.
Build strong working relationships to effectively collaborate cross-functionally and support effective execution and delivery.
Identify and implement process improvements through performance analysis, scaling best practices, and continuous improvement.
Support budget management by tracking marketing spend and identifying variances or follow-up needs.
Leverage marketing technology tools for planning and performance tracking to drive data-driven decisions.
Perform all other duties and special projects as assigned.

Benefits

Health Insurance
Vision Insurance
Dental Insurance
Life and Disability Insurance
Flexible Spending and Health Savings Accounts
Employee Assistance Program
401(k) plan with Company Match
Paid Time Off (PTO)
Paid Holidays
Bereavement
Jury Duty
Paid Pregnancy/Parental leave
Paid Military Leave
Tuition Reimbursement
Paid sick leave (in geographic areas with statutory paid sick leave for part-time and temporary employees)