Marketing Specialist

El Paso Health • El Paso, TX

5d

About The Position

Responsible for project managing and supporting the marketing and supportive operational functions of all Health Plan lines of business. Communicates the Health Plan’s brand, advertising, sales, and corporate communication strategy with internal and external stakeholders. Creates, attends, and/or facilitates events designed to attract prospective members and their caregivers, brokers/agents, and community partners. Participates in El Paso Health (EPH) cross-functional groups to help develop educational materials and ensure compliance with organizational marketing and branding standards. Serves as a subject matter expert, assisting Associates, members, and community stakeholders in understanding EPH STAR, CHIP, STAR+PLUS Preferred Administrators, and Medicare Advantage benefits and marketing requirements.

Requirements

• Three years of experience in marketing, advertising, or sales.
• Bachelor’s degree in Marketing, Healthcare, Public Affairs, or a related field.
• Ability to operate independently in a fast-paced, high-yielding environment.
• Strong entrepreneurial and networking skills to meet goals and metrics.
• Strong communication skills and ability to serve as a resource to the community.
• Ability to work flexible hours, including some weekends, to meet community needs and opportunities.
• Intermediate knowledge of Microsoft Office Suite, including Access, PowerPoint, Excel, and Word.
• Strong planning, organizational, and time-management skills.
• Ability to positively accept and adapt to change.
• Strong verbal and written communication skills.
• Strong soft skills.

Nice To Haves

• Bilingual in English and Spanish is highly preferred.
• Experience in a healthcare setting is preferred but not required.

Responsibilities

• Project manage and support marketing and supportive operational functions across all Health Plan lines of business.
• Communicate the Health Plan’s brand, advertising, sales, and corporate communication strategy to internal and external stakeholders.
• Create, attend, and/or facilitate events to attract prospective members and their caregivers, brokers/agents, and community partners.
• Participate in EPH cross-functional groups to assist with developing educational materials and ensuring compliance with organizational marketing and branding standards.
• Assist Associates, members, and community stakeholders in understanding EPH STAR, CHIP, STAR+PLUS Preferred Administrators, and Medicare Advantage benefits and marketing requirements.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level