Marketing Specialist

Coastaldebt • Fort Lauderdale, FL

10d • Onsite

About The Position

Coastal Debt Resolve is seeking a motivated, tech-savvy, high-energy Marketing Specialist to support the company’s marketing department as its operational engine. The role focuses on executing the content strategy, creating and organizing marketing assets, and ensuring campaigns and processes are carried out accurately and efficiently. The position is 100% in-office in Fort Lauderdale, Florida, with an emphasis on fast-paced, in-person collaboration.

The Marketing Specialist will create brand-consistent graphics and email templates, write content for social media and email campaigns, use generative AI tools to support creative work and improve workflows, and maintain an organized digital asset library. The role also involves following project-management processes, naming conventions, and standard operating procedures, while collaborating with the marketing team to address obstacles and improve campaigns. The company works in business debt relief and values education, transparency, and business ethics.

Requirements

• Proven experience creating graphics for social media and email; a portfolio is a plus.
• Strong writing skills and the ability to adapt tone for different platforms and audiences, especially a professional B2B financial services audience.
• Aptitude and willingness to learn and understand complex financial concepts and debt instruments.
• Hands-on experience prompting and using generative AI tools for image creation, text generation, and other efficiencies.
• Exceptional attention to detail, including carefully following instructions and checking work.
• Ability to work collaboratively and autonomously, manage time effectively, and take projects from concept to completion independently.
• Tech-savvy and able to work in a fast-paced, in-person environment in Fort Lauderdale.

Nice To Haves

• A degree in Marketing, Business, or Communications.
• Experience writing for B2B or financial services audiences.
• A portfolio of social media and email graphics.

Responsibilities

• Develop brand-consistent static graphics, carousels, and email templates using Canva and Adobe Photoshop.
• Write social media captions and email copy, adapting tone for the brand, platform, and B2B financial audience.
• Follow agile project-management processes, file-naming conventions, and standard operating procedures.
• Use generative AI tools to brainstorm concepts, create conceptual graphics, optimize written content, and improve workflows.
• Manage marketing files and maintain a rigorous folder hierarchy so assets can be located efficiently.
• Collaborate with the marketing team to resolve roadblocks, optimize campaigns, and develop creative solutions for reaching the target audience.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed