Marketing Specialist

Vallen Distribution • Houston, TX

3d

About The Position

The Marketing Specialist supports the execution of Encon’s marketing campaigns and sales enablement initiatives. The role coordinates marketing materials, maintains digital content, supports events, and tracks campaign activity in collaboration with marketing, sales, operations, and product teams. The position also supports field sales requests, routine CRM reporting, marketing automation processes, trade show coordination, and supplier-partner marketing programs, following established guidance, brand standards, messaging, and templates.

Requirements

• Three to five years of relevant marketing or communications experience, or an equivalent combination of education and experience; relevant internships may count toward experience.
• Basic understanding of marketing principles and experience supporting campaigns, content development, or sales enablement activities.
• Ability to coordinate assigned tasks, follow established direction, and collaborate with internal teams and external partners.
• Working familiarity with social media platforms such as LinkedIn, Twitter, and a company website.
• Basic computer proficiency and willingness to learn CRM, website content management, and marketing applications.
• Good written and verbal communication, attention to detail, organizational skills, and ability to resolve routine issues and seek guidance when needed.
• Ability to compile routine reports and write correspondence.
• Ability to work in a team environment and be self-motivated to accomplish assigned tasks and goals.
• Ability to perform long periods of computer work and repetitive keyboarding.
• Ability to meet the position’s specified vision requirements: close, distance, color, and peripheral vision, depth perception, and adjusting focus.

Nice To Haves

• Bachelor’s degree in a related discipline, such as Marketing or Communications.
• Familiarity with basic graphic design, content editing, or video tools.

Responsibilities

• Assist with executing marketing campaigns and initiatives, coordinating assigned tasks and timelines with internal teams, contractors, and agencies.
• Support sales enablement activities and fulfill field sales requests for marketing materials.
• Maintain and update CRM data using HubSpot, prepare routine reports, and assist with established marketing automation processes under guidance.
• Apply Encon’s brand standards to campaigns and marketing materials, reviewing content for accuracy and consistency.
• Update website and customer self-service portal content using established tools and templates, and coordinate technical issues with the appropriate team.
• Assist in creating digital how-to guides and training materials for marketing tools and web features.
• Support trade show planning and coordination, including materials, logistics, expense tracking, and routine budget reports.
• Create and update marketing collateral for Sales, Digital, Operations, and other functional areas using approved messaging and templates.
• Update lead tracking software, compile routine lead activity and conversion reports, and provide lead data to sales as requested.
• Coordinate with supplier partners to gather materials and support approved joint marketing programs.
• Perform other duties as requested.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level