Marketing Specialist

Taylor Morrison•Frisco, TX

About The Position

As a Marketing Specialist at Taylor Morrison, you will work with the Area Marketing Director to meet customer needs while maximizing company profits. You will provide creative, analytical, organizational, and coordination support to help coordinate and execute corporate marketing activities efficiently and effectively. The role is considered exempt under wage-hour law. It requires daily reporting to a Division, Corporate Office, or Community and adherence to a schedule. Taylor Morrison experience and/or successful completion of a training program may substitute for the stated education and/or experience requirement. The position description notes that reasonable accommodations will be made to enable individuals with disabilities to perform essential functions.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field, or 3–4 years of marketing experience.
Proficiency in Microsoft Office applications and strong computer skills.
Strong oral and written communication skills.
Strong organizational skills.
Customer-service orientation and a commitment to prioritizing the customer.
Ability to be flexible and prioritize tasks to meet deadlines.
Ability to remain stationary for up to 50% of the time.
Ability to frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.

Nice To Haves

Photoshop experience.
Taylor Morrison experience and/or successful completion of a training program may override the education and/or experience requirement.

Responsibilities

Assist with tasks assigned to support implementation of marketing programs.
Manage website information across site sources, including floor plans, site maps, pricing, community information, directions, and photo galleries, and coordinate monthly web audits.
Assist the Marketing Manager with digital and social media initiatives.
Manage the schedule and execution of emails and e-blasts, and work with the Marketing Manager to track program performance.
Assist with the production, planning, and staffing of special projects and events, including Grand Openings.
Assist the Sales team with marketing requests and troubleshooting.
Administer collateral and maintain collateral supplies, including floor plans and interactive site maps.
Coordinate setup of new sales offices, the interactive sales office (ISO), and model home experience items.
Order, coordinate, and arrange installation of model exterior, entrance, and off-site signage.
Provide information to the Marketing Manager for development of marketing programs and collateral.
Schedule, gather, organize, and maintain visual assets such as photography, virtual tours, Matterport tours, and floor-plan and community videos.
Present regular traffic, web analytics, and other reports to the Marketing Manager.
Communicate marketing initiatives to sales and marketing management and the sales team.
Maintain and organize project files, budgets, spreadsheets, and other project resources.
Perform other duties as assigned.
Report daily to the Division, Corporate Office, or Community and adhere to the schedule.
Access, input, and retrieve information from a computer or electronic device; communicate face to face with customers, coworkers, and managers; move around the work environment as needed; and operate a motor vehicle if applicable.
Comply with company policies and procedures.