Marketing Specialist

IDB Global Federal Credit Union • Washington, DC

7d • Hybrid

About The Position

IDB Global Federal Credit Union is seeking a Marketing Specialist to coordinate and execute events, manage selected marketing campaigns, and support the Business Development function. The position works closely with the Marketing Manager and other members of the Marketing team.

The Marketing Specialist takes primary responsibility for planning, coordinating, and executing Credit Union events, educational seminars, webinars, and other member engagement activities. The role supports business development with targeted presentations and marketing materials, event logistics, follow-up communications, and engagement initiatives. It also supports selected marketing campaigns and promotional activities across multiple channels, prepares and distributes marketing materials, and assists with social media content and website updates.

The role measures and reports on event performance and marketing effectiveness, supports continuous improvement, collaborates with internal departments and stakeholders, and oversees external vendors as directed by the Marketing team. This is a mandatory hybrid role, with two days remote and three days in the office. The annual salary range is $70,777.49 to $88,471.86; final compensation depends on the selected candidate’s skills, background, and alignment with the role’s requirements.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field is required.
• Bilingual proficiency in English and Spanish is required.
• Must have valid work authorization in the United States.
• Strong written and verbal communication skills.
• Strong organizational skills and attention to detail, with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Ability to take ownership of assigned projects and follow them through from planning to completion.
• Strong interest in events, marketing, and communications.
• Ability to learn new concepts, tools, and software applications quickly.
• Team-oriented approach and ability to build positive relationships with team members and internal stakeholders.

Nice To Haves

• Master’s degree preferred.
• Five or more years of experience in marketing, communications, digital marketing, events, or a related field is a plus.
• Experience with Microsoft Office, design tools such as Adobe, Canva, or Figma, social media platforms, email marketing tools, or other marketing software is a plus.

Responsibilities

• Plan, coordinate, and execute Credit Union events, educational seminars, webinars, and other member engagement activities.
• Support business development by helping develop targeted presentations and marketing materials, coordinating event logistics, and supporting follow-up communications and engagement initiatives.
• Coordinate event invitations, registrations, materials, signage, presentations, supplies, and on-site activities.
• Develop and coordinate event communications and promotional activities before, during, and after events.
• Maintain the event calendar, attendee lists, and other event-related information.
• Track and report event performance, including attendance, engagement, lead generation, and conversion metrics, to evaluate effectiveness and improve future events.
• Coordinate with internal teams, speakers, vendors, and other stakeholders to support successful event execution.
• Support the execution of selected marketing campaigns and promotional initiatives across multiple channels.
• Prepare, coordinate, and distribute marketing materials, including emails, digital banners, flyers, brochures, presentations, and other promotional materials.
• Assist with social media content management and website content updates.
• Measure and test the effectiveness of marketing efforts and identify opportunities for continuous improvement.
• Work with the Marketing team to deliver engaging, timely, and effective marketing initiatives.
• Collaborate with internal departments and stakeholders to gather information for marketing initiatives.
• Oversee external vendors, including designers, printers, digital providers, event vendors, and other marketing partners, as directed by the Marketing team.
• Contribute ideas and recommendations to improve marketing initiatives.

What This Job Offers

• Job Type: Full-time