Marketing Specialist

Interlink Cloud Advisors, Inc.•Landen, OH

About The Position

Interlink is seeking a Marketing Specialist to create and execute marketing that combines creativity, delivery, and data. The role brings Microsoft technology to life through content, webinars, and multi-channel campaigns, with ownership of projects from initial planning through performance reporting. The specialist works with marketers, salespeople, and technical experts, and uses writing, editing, experimentation with AI, and data analysis to improve campaign results. The position also develops clear, customer-focused messaging about Interlink’s Microsoft AI/Copilot, cloud, security, and Managed Services offerings. It supports Sales with brand-aligned materials, plans and facilitates webinars, and manages lead tracking, campaign attribution, and analytics. Candidates are strongly encouraged to submit a cover letter or relevant writing samples.

Requirements

At least 4 years of hands-on marketing experience, including ownership of multi-channel campaigns from planning through execution and measurement.
Strong written and oral communication, proofreading, and content-development skills.
Ability to work independently from agreed objectives, manage competing priorities, make sound decisions, and reliably meet deadlines.
Ability to interpret campaign data, identify opportunities, and contribute practical recommendations to marketing strategy.
Practical experience with Microsoft 365 Copilot or comparable generative-AI tools, including prompting, source-based research, and content development; ability to review AI output for accuracy, privacy, copyright, and brand compliance.
Ability to quickly understand and communicate evolving Microsoft AI, cloud, security, and Managed Services offerings.
Proficiency with PowerPoint, Excel, Word, and Outlook.
Proactive, collaborative, and detail-oriented working style, with confidence to ask questions, incorporate feedback, respectfully challenge assumptions, and own deliverables.
Ability to pass a background check for pre-employment purposes.

Nice To Haves

B2B technology marketing experience.
Experience with HubSpot, Adobe Creative Cloud, Copilot Studio, or marketing analytics tools.
A relevant degree in Business, Marketing, or a related field.

Responsibilities

Manage multi-channel campaigns from initial concept through final reporting, including project plans, timelines, the shared marketing calendar, coordination, and quality.
Work with the Technical team and Sales to create brand-aligned messaging, templates, and value propositions, using approved AI tools to draft and refine content.
Keep current on Interlink’s Microsoft AI/Copilot, cloud, security, and Managed Services offerings and use the StoryBrand framework to translate technical details into clear web and social messaging.
Plan and facilitate webinars and related campaigns using Microsoft Teams, Microsoft 365 Copilot, HubSpot, and other approved tools.
Manage lead tracking, campaign attribution, and analytics to support pipeline growth.
Use campaign data to make informed recommendations to Marketing team planning.