Marketing Specialist

The University of Toledo•Toledo, OH
•Onsite

About The Position

This in-person position serves as the lead marketing representative for a college, providing marketing counsel and developing and executing campaigns that support business objectives and build lasting relationships. The role requires understanding the college’s needs and objectives and ensuring that marketing tactics and strategies align with University standards and priorities. The position supports the University of Toledo’s College of Natural Sciences and Mathematics by communicating stories about its programs, research, people, and community outreach. It helps make science accessible and engaging, presents complex topics compellingly, and connects audiences with the impact of discovery.

Requirements

  • Bachelor’s degree in communications, public relations, marketing, business, or a closely related field.
  • Excellent computer skills, including strong skills in Microsoft Excel, PowerPoint, and Word; Marketing Specialist experience is required.
  • Excellent written, editing, and oral communication skills.
  • Knowledge of AP Style guidelines or the ability to learn and adhere to them.
  • Self-motivation and ability to follow directions while working independently.
  • High proficiency in project management, attention to detail, prioritization, and organizational skills.
  • Ability to build relationships and develop trust with stakeholders.
  • Ability to contribute to team projects.
  • Professionalism, a strong work ethic, responsibility, and integrity.
  • Ability to work under minimal supervision, tight time constraints, and periodic high-volume circumstances.
  • Willingness and ability to take direction from various sources.
  • Flexibility and availability outside normal business hours, including responding to urgent matters at any time of day and/or on scheduled days off.

Nice To Haves

  • Minimum of two years of marketing and/or project management experience preferred.

Responsibilities

  • Serve as the lead marketing representative for the college.
  • Provide reliable marketing counsel.
  • Develop and execute marketing campaigns that support the college’s business objectives.
  • Build strong, lasting relationships with stakeholders.
  • Understand the college’s needs and objectives and align marketing tactics and strategies with University standards and priorities.
  • Communicate stories about programs, research, people, and community outreach.
  • Help make science accessible and engaging and communicate the impact of discovery.
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