Marketing Specialist

CatalentBridgewater, NJ
Hybrid

About The Position

The Marketing Specialist supports the execution of integrated marketing programs for Catalent’s Clinical & Specialty Services (CSS) portfolio, driving brand awareness, lead generation, and commercial effectiveness. This role partners cross-functionally with marketing, sales, and operations to deliver high-quality, customer-focused marketing initiatives aligned to CSS strategic priorities.

Requirements

  • Bachelor’s degree in Marketing, Business, Life Sciences, or related field
  • 5+ years of B2B marketing experience, preferably in pharma, CDMO, or life sciences
  • Ability to translate business objectives and customer needs into clear, compelling marketing outputs across channels
  • Proven ability to deliver high-quality, production-ready work with speed, consistency, and attention to detail
  • Strong project management skills, with the ability to manage multiple priorities and deadlines
  • Collaborative, cross-functional mindset with strong communication skills
  • Analytical approach with ability to interpret data and improve performance

Responsibilities

  • Execute multi-channel marketing campaigns (digital, content, email, paid media, webinars, events) aligned to CSS priorities
  • Coordinate campaign timelines, deliverables, and materials to ensure consistent, on-time execution
  • Support localization and deployment of global campaigns across target segments and regions
  • Contribute to foundational marketing activities in support of the CSS businesses including market landscaping, marketing planning, Voice of Customer (VOC) initiatives, and development of unique value propositions and client-centric messaging (UVPs)
  • Coordinating with SMEs and Central Technical Writers to execute high-quality marketing content (case studies, presentations, webinars, and digital assets)
  • Translate technical capabilities into clear, compelling customer-facing messaging
  • Contribute to the coordination of CSS related digital marketing tactics, including website content, landing pages, and campaign assets
  • Support planning and execution of CSS site and regional customer events, webinars, and liaise with Corporate Event Marketing as required for CSS participation at conferences and industry-related events
  • Track and report on key CSS marketing KPIs (engagement, lead generation)
  • Contribute to insights and recommendations to improve campaign effectiveness and ROI

Benefits

  • Competitive paid time off
  • 8 paid holidays
  • Community engagement and green initiatives
  • Medical, dental, and vision benefits effective day one of employment
  • Tuition reimbursement
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