Marketing Specialist

PMA Companies•Blue Bell, PA

About The Position

The Marketing Specialist supports the Growth & Marketing department at Lodestar Claims & Risk Services by executing day-to-day marketing, communications, and sales enablement initiatives. This is an early-career role for an organized, detail-oriented professional. The role focuses on planning and coordinating company events; supporting digital marketing across the website, email, and social media; maintaining sales enablement materials; and assisting with internal communications and presentations. The Marketing Specialist collaborates with Sales, Operations, and leadership teams and helps ensure that marketing materials are accurate, consistent, and aligned with Lodestar’s brand standards.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 2–4 years of relevant work experience.
  • Ability to manage multiple projects and priorities in a fast-paced environment.
  • Strong written and verbal communication skills.
  • Excellent attention to detail.
  • Proficiency in Microsoft Office, particularly PowerPoint and Word.
  • Comfort with social media platforms and content scheduling tools.
  • Ability to collaborate effectively with cross-functional teams.

Nice To Haves

  • HubSpot experience.
  • Insurance industry experience.
  • Experience with event planning or design tools such as Canva or Adobe.

Responsibilities

  • Plan, coordinate, and manage logistics for internal meetings, conferences, trade shows, client events, and office activations.
  • Manage event timelines, vendors, materials, signage, communications, and post-event follow-up.
  • Ensure event experiences support brand standards and business goals.
  • Support digital marketing execution across the website, email marketing, and social media.
  • Develop and manage social media content planning, drafting, and scheduling.
  • Support email marketing execution, website content updates, and analytics.
  • Support the development, updating, distribution, and version management of sales enablement collateral, including capabilities presentations and audience-specific collateral.
  • Support internal communications initiatives and presentation needs.
  • Execute marketing initiatives across event planning, digital marketing, sales enablement, and internal communications.
  • Develop, update, and maintain versions of key marketing and sales collateral.
  • Provide presentation support for internal meetings and organizational communications.
  • Ensure consistency, accuracy, and alignment with Lodestar’s brand standards across materials.
  • Collaborate with internal stakeholders, including Sales, Operations, and leadership teams.
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