Marketing Specialist

Onyx and East LLC•Indianapolis, IN

40d

About The Position

The Marketing Specialist supports the execution of Onyx+East’s marketing strategy while maintaining the company’s brand and values. The role manages social media and content creation, produces digital and print graphic design, and coordinates signage and events for the Indiana market, while providing support to other Onyx+East markets as needed. The ideal candidate is creative, organized, detail-oriented, able to work independently and collaborate across teams, and able to manage multiple priorities and deadlines. Reliable transportation and flexibility to travel to communities and events are required.

Requirements

Strong graphic design skills.
Strong photography skills, including experience capturing and editing high-quality photo and video content.
Experience with Instagram, Facebook and LinkedIn.
Excellent written and verbal communication skills.
Strong organization, project management and attention to detail.
Ability to manage multiple priorities and meet deadlines.
Ability to work independently and collaborate across teams.
Reliable transportation to travel to communities and events in project markets.

Nice To Haves

Bachelor’s degree in Marketing, Communications, Graphic Design or a related field preferred.
Two or more years of relevant marketing, social media, content creation or graphic design experience preferred.
Proficiency with Canva and/or Adobe Creative Suite preferred.
Real estate or homebuilding experience is a plus.

Responsibilities

Manage day-to-day social media execution and maintain the content calendar.
Create photography, video, reels, graphics, stories and written copy.
Schedule and publish content across appropriate platforms.
Monitor trends, engagement and performance to help improve content.
Organize and maintain photo and video assets.
Design digital and print materials, including flyers, signage, social graphics, event materials, presentations and sales collateral.
Update marketing templates and adapt creative for different channels.
Ensure materials follow Onyx+East brand standards.
Prepare production-ready files and review proofs for accuracy.
Coordinate community, model home, directional, promotional and event signage in Indiana.
Manage signage projects from design and proofing through production and installation.
Assist with planning and execution of community openings, Realtor events, homeowner events and other marketing initiatives.
Coordinate event planning, materials, vendors and day-of needs as assigned.
Collaborate with Sales, Design, Construction and Development teams on marketing needs.
Assist with new community launches, photography and other creative projects.
Provide graphic design, social media and general marketing support to other markets as needed.