Marketing Specialist
Surge Staffing•Columbus, OH
•$70,000 - $80,000•Onsite
About The Position
Surge Staffing is seeking a creative, organized, and results-driven Marketing Specialist to support marketing initiatives, strengthen brand awareness, and drive engagement across multiple channels. The role combines content creation, digital marketing, campaign execution, and performance analysis to support business growth. Working closely with leadership, sales, recruiting, and operations teams, the Marketing Specialist helps develop and execute strategies that promote Surge Staffing’s services, strengthen client relationships, and support recruitment and business development initiatives.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, Public Relations, or a related field, or equivalent practical experience.
- Experience in marketing, digital communications, content creation, campaign coordination, or a related role.
- Strong written and verbal communication skills and excellent attention to detail.
- Experience creating content for social media and digital marketing channels.
- Proficiency in Microsoft Office applications, including Word, Excel, and PowerPoint.
- Strong organizational and project management skills, with the ability to manage multiple deadlines and priorities.
- Ability to collaborate effectively with cross-functional teams and work independently.
- Proactive mindset, strong problem-solving skills, and willingness to learn.
Nice To Haves
- Experience with LinkedIn marketing, social media management, and digital advertising.
- Familiarity with Canva, Adobe Creative Suite, email marketing platforms, or content management systems.
- Experience with marketing analytics, CRM platforms, SEO, or website management.
- Background in staffing, recruiting, workforce solutions, or business-to-business marketing.
- Experience supporting sales enablement, employer branding, or recruitment marketing initiatives.
Responsibilities
- Assist in developing and implementing marketing campaigns that support company growth, brand awareness, client acquisition, and recruiting objectives.
- Coordinate marketing initiatives across digital, print, email, and social media channels.
- Support promotional campaigns, company announcements, and service offerings.
- Ensure marketing materials and communications align with brand standards and business objectives.
- Create, edit, and publish content for LinkedIn, social media, email campaigns, and other channels.
- Develop marketing materials, presentations, flyers, brochures, and digital assets for sales and recruiting teams.
- Maintain and update website content and digital marketing materials as needed.
- Identify opportunities to improve audience engagement, brand visibility, and digital reach.
- Monitor industry trends, competitor activity, and workforce and staffing market developments.
- Maintain consistent brand messaging across marketing channels and company materials.
- Collaborate with internal teams to communicate company initiatives, service offerings, achievements, and success stories.
- Support client-facing presentations, case studies, proposals, and other business development materials.
- Assist with internal communications, employer branding, and recruitment marketing initiatives.
- Partner with sales and recruiting teams to develop materials for client outreach, candidate engagement, and business development.
- Create targeted content highlighting Surge Staffing’s staffing solutions and value proposition.
- Support promotion of job opportunities, recruiting campaigns, and employer partnerships.
- Coordinate marketing support for company events, client presentations, and industry networking opportunities.
- Track campaign performance, engagement metrics, lead generation, and audience growth.
- Prepare reports and recommend ways to improve campaign effectiveness and return on investment.
- Monitor social media analytics, email performance, and website traffic to identify improvement opportunities.
- Maintain organized marketing calendars, campaign records, and content libraries.
- Identify opportunities to streamline marketing processes and improve execution.
Benefits
- Competitive compensation and benefits.
- Professional development and opportunities to expand marketing expertise.
- Opportunities for long-term career growth within a growing organization.
- Collaborative and supportive team environment.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Upload and Match Resume
What This Job Offers
Job Type
Full-time
