Personal Injury Law Firm Marketing/Social Media Coordinator

LAWSON LAW FIRM PCLawrenceville, GA
Hybrid

About The Position

Lawson Law Firm PC is looking for a creative and driven Marketing/Social Media Coordinator to join our growing personal injury law firm in Lawrenceville, GA. We are looking for a person who can shape the voice and online presence of our law firm. Candidate must be passionate about storytelling, digital marketing, and making a real impact, creative, and have unique ideas to create growth and attract clients.

Requirements

  • 1-3 years of experience in social media management, digital marketing, or a related field
  • Proficiency with social media platforms, scheduling tools (e.g., Hootsuite, Buffer), and graphic design tools (e.g., Canva, Adobe Creative Suite)
  • Strong copywriting and communication skills with an eye for engaging, on-brand content
  • Basic understanding of SEO best practices and website content management
  • Highly organized, self-motivated, and able to manage multiple projects simultaneously

Nice To Haves

  • Experience with paid social media advertising and Google Ads is a plus
  • Connect the firm with community oritented events
  • Help promote the firm beyond internet marketing
  • Experience in legal marketing or a professional services environment is preferred
  • Associate's or Bachelor's degree in Marketing, Communications, or a related field preferred

Responsibilities

  • Develop, manage, and schedule engaging content across social media platforms including Facebook, Instagram, LinkedIn, and TikTok
  • Create compelling marketing materials, graphics, and videos that highlight the firm's personal injury practice areas and client success stories
  • Monitor and respond to social media comments, messages, and reviews to maintain a strong online reputation
  • Plan and execute digital marketing campaigns, including paid social media advertising and Google Ads
  • Track and analyze marketing metrics and KPIs to optimize campaign performance and report results
  • Manage website content updates and support SEO strategies to drive organic traffic
  • Coordinate community outreach, sponsorships, and local events to build brand awareness

Benefits

  • Flexible work from home options available
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