Leasing Consultant - Livano Town Madison

Gallery Residential•Madison, AL
•Onsite

About The Position

The Marketing Representative coordinates the community’s marketing, leasing, and renewal strategies to achieve occupancy, revenue, and resident-retention goals. The role handles leasing activities for prospective residents, supports resident satisfaction throughout the lease term, and secures lease renewals. It works with the on-site team to improve the resident journey, solve problems, represent company values, manage projects and change initiatives, and participate in community and industry activities. The position performs sales and leasing in person, including greeting and qualifying prospects, conducting tours, processing applications and screening, preparing lease and move-in documents, and supporting move-ins. It monitors market and competitor conditions; develops and carries out marketing plans; maintains property and model-home presentation; uses property-management software and online marketing tools; follows up with prospects and residents; and carries out renewal activities. It also responds to resident and owner concerns, completes reports and administrative work, and performs other assigned duties. The role is scheduled for 40 hours in a regular work week. Work hours vary by site, and the representative must be available to work weekends when scheduled. Regular, reliable attendance at the designated worksite is an essential function. Local travel may be required for training, market research, or other job-related needs. The position has no supervisory responsibilities and requires the employee to perform essential functions unaccompanied.

Requirements

  • High school diploma or GED equivalent.
  • Employment history demonstrating sales, marketing, internet, and customer-service experience sufficient to resolve customer complaints and issues and complete financial records, documents, and reports.
  • Ability to read, write, and communicate effectively; understand and complete legal documents; explain apartment features; answer questions; and write routine reports and correspondence.
  • Math skills to perform basic arithmetic and calculate percentages for financial records, budgets, and fiscal reporting.
  • Ability to generate sales leads, present and explain offerings, qualify prospects, and close sales.
  • Ability to follow written, oral, or diagrammatic instructions and address problems involving concrete variables in standardized situations.
  • Proficiency in word processing, property-management applications, and spreadsheet programs; familiarity with Yardi is preferred.
  • Fluency using the internet for marketing, advertising, and sales, including search engines and websites.
  • Current valid driver’s license.
  • Ability to meet attendance and punctuality expectations and perform the position’s physical demands.
  • Ability to work weekends when scheduled and perform essential job functions unaccompanied.
  • Ability to use hands for handling and typing; talk and hear; frequently stand, walk, reach, climb, stoop, and squat; and intermittently sit.
  • Ability to access all interior and exterior property areas and amenities, walk extended distances, navigate stairs to multiple levels daily, and operate golf carts at properties where they are used.
  • Ability to push, pull, lift, carry, or maneuver up to 20 pounds independently and up to 50 pounds with assistance.
  • Vision abilities including close, distance, color, and peripheral vision, depth perception, and adjustment of focus.

Nice To Haves

  • Industry certifications are appreciated.
  • Experience with Yardi property-management software is preferred.

Responsibilities

  • Perform in-person sales and leasing activities to meet property revenue and occupancy goals, including greeting and qualifying prospects, conducting tours, processing applications and screening, preparing lease and move-in packages, and facilitating move-ins and lease signings.
  • Inspect apartments before move-in, ensure they are ready, and schedule outstanding work with maintenance.
  • Monitor market and competitor conditions and develop and implement short- and long-term marketing plans, following property policies for concessions and other programs.
  • Plan and execute offsite and online marketing activities, including resident referral and employer outreach programs and use of social media, email, and other websites.
  • Use property-management software to track availability, traffic, leasing activity, and resident and prospect information.
  • Inspect and maintain the presentation of the property, marketing corridor, tour route, show units, amenities, and leasing office; communicate maintenance and upkeep needs.
  • Follow up with prospects and new residents to encourage leasing and confirm satisfaction through calls, email, notes, cards, or other contacts.
  • Support the lease-renewal program by preparing and delivering renewal materials, contacting residents before move-out dates, and ensuring renewal documents are signed and implemented on time.
  • Respond courteously and promptly to resident and client/owner concerns, resolve problems, and document or route requests to appropriate people.
  • Complete accounting, financial, administrative, and other reports and perform other duties as assigned or needed.
  • Participate in community and industry activities that support company and business goals and professional development.
  • Maintain reliable, punctual attendance at the designated worksite and be available for scheduled weekend work.
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