Marketing and Publicity Manager, Art and Craft

The Quarto Group•Beverly, MA

2d•Hybrid

About The Position

Quarto is seeking a creative, collaborative, and results-driven Marketing & Publicity Manager to bring nonfiction books to readers around the world. The role leads integrated marketing and publicity campaigns for approximately 40–50 titles annually, focusing on art, craft, and design publishing. Working with authors, media, agents, booksellers, and internal teams, the manager develops campaigns intended to drive sales, build awareness, and connect books with their audiences. The position is based in Beverly, Massachusetts, or New York, New York, with hybrid work; remote candidates are also considered. The role includes developing and executing campaigns across Quarto imprints, pitching books to media and influencers, creating press and promotional materials, managing social and digital marketing, and collaborating across departments. Full-time employees are eligible for Quarto’s comprehensive benefits program. Applicants must be authorized to work in the United States; Quarto does not provide sponsorships.

Requirements

At least 3 years of marketing and publicity experience, preferably in publishing.
Strong knowledge of the art, craft, and design marketplace.
Excellent communication and relationship-building skills.
Creative thinking and a passion for books and storytelling.
Strong organization and ability to manage multiple campaigns simultaneously.
Experience with social media marketing, media outreach, and author relations.

Nice To Haves

Familiarity with Adobe Creative Cloud, Canva, Cision, Edelweiss, and Microsoft Office.

Responsibilities

Develop and execute marketing and publicity campaigns for art, craft, and design titles across Quarto imprints.
Pitch books to media outlets, podcasts, broadcast producers, influencers, and reviewers.
Build relationships with authors, agents, media contacts, and industry partners.
Write press materials, create media kits, and secure meaningful coverage.
Lead social media and digital marketing strategies, including paid and organic campaigns.
Develop Amazon A+ Content and other promotional assets.
Support academic marketing initiatives and enthusiast communities within key categories.
Collaborate with Editorial, Publishing, Sales, and Marketing teams to maximize title success.