Marketing & Proposal Operations Director

Citadel CPM•Pasadena, CA

7d•$145,000 - $175,000•Onsite

About The Position

Citadel CPM is seeking a Marketing & Proposal Operations Director to lead the development and production of proposals and statements of qualifications in response to procurement solicitations. Working with the CEO, Market Sector Leaders, and staff, this person will guide proposal initiatives, marketing operations, and brand development for a construction project management consultancy. The role is a member of the company’s leadership team, provides support and guidance across management and administration, and reports directly to the President/CEO. It will help guide the company’s expansion goals and identify opportunities that align with its business plans, staffing, expertise, and capacity. The Director will lead proposal strategy and delivery, assess sales opportunities, maintain opportunity and client information in a searchable CRM, oversee employee resume information and company marketing certifications, and develop the company’s marketing and branding strategy. The role will direct external brand activities through the website, industry associations, and social media; oversee marketing materials and the company newsletter; and support business development presentations, industry events, and networking. The position also evaluates the Marketing Department’s needs, including staffing, technology, automation, records, materials, equipment, and office configuration. The position is generally expected to be in person at the Pasadena office. Occasional driving or travel may be necessary. The role is primarily sedentary in an indoor office setting and includes a range of office-related activities, including extended sitting and typing, document review, reading, writing, telephone and video meetings, and lifting or carrying up to 20 pounds. A valid, current driver’s license and automobile insurance are required.

Requirements

At least 15 years of professional experience, including at least five years as the lead director of proposal creation and delivery in the AEC industry; construction management experience is preferred.
Bachelor of Arts degree from an accredited college or university in Business Administration, Communications, Marketing, English or Journalism, Architecture, Engineering, Construction Management, or a related field; exceptional professional experience, training, or achievement may be considered in lieu of formal education.
Experience leading the production of successful proposals, including writing original content tailored to client needs.
Demonstrated experience creating winning proposals in response to Requests for Qualifications and Proposals issued by public agencies at the city, county, state, and federal levels.
Excellent strategic and analytical thinking to assess opportunity fit and alignment with organizational capacity and business plans.
Meticulous preparation of proposals with high standards for editing, content quality, clarity, storytelling, and persuasiveness.
Experience developing and maintaining a proposal management process.
Experience scheduling and conducting proposal kickoff meetings and strategy sessions.
Critical thinking and excellent written and verbal communication skills.
Strong time management and organizational skills, with close attention to deadlines and budget limitations.
Effective collaboration skills to work with project pursuit teams and leadership.
Ability to develop and execute marketing strategies and campaigns that support growth and expanded market share.
Ability to lead and mentor proposal managers and coordinators.
Ability to oversee sensitive information and maintain discretion.
Proficiency with Adobe Creative Cloud, including Illustrator, Photoshop, InDesign, and Acrobat Pro.
Proficiency with Canva.
Proficiency with Microsoft Office Suite, including Word, Excel, and PowerPoint.
Proficiency with Microsoft SharePoint.
Proficiency with Deltek Vantagepoint.
Experience with a website builder such as WordPress, Wix, or Squarespace.
Valid and current driver’s license and automobile insurance.

Nice To Haves

AEC industry experience, with a preference for construction management.
Exceptional experience, training, or achievement in the duties of the role may be considered as an alternative to formal education.

Responsibilities

Lead development and production of proposals and statements of qualifications in response to procurement solicitations, collaborating with the CEO, Market Sector Leaders, and staff.
Provide direct support and guidance to management and administration as a member of the company’s leadership team.
Guide proposal initiatives and support the company’s expansion goals and successful client matches.
Determine whether Requests for Qualifications and Proposals align with business plans, staffing levels, areas of expertise, and internal capacity.
Develop and maintain a proposal management process that strategically customizes proposals to address clients’ stated needs.
Ensure proposals and other written materials comply with bid requirements, are accurate, and are delivered promptly.
Schedule and conduct proposal kickoff meetings and strategy sessions throughout the proposal pipeline.
Conduct sales opportunity reviews to focus company resources on opportunities aligned with the business plan.
Establish and maintain a searchable digital CRM database covering opportunities, client history, active projects, and archived project history.
Maintain employee resume data in the CRM, including project experience, client history, and certifications.
Maintain company certifications for marketing purposes.
Develop and implement a comprehensive marketing and branding strategy to increase brand awareness and industry presence.
Direct the company’s external brand through its website, industry association engagement, and social media platforms.
Lead production of marketing materials that reflect the company’s brand, services, and values.
Lead creation, design, project management, and publishing of the Citadel CPM newsletter.
Support business development, including marketing and proposal presentations, industry events, and networking opportunities.
Evaluate Marketing Department needs related to staffing, technology, automation, file maintenance, employment data, materials, equipment, office space, and configuration.
Lead and mentor proposal managers and coordinators.
Use discretion when overseeing sensitive information.