Marketing Project Manager

Charlestowne Hotels•Mount Pleasant, SC

12d

About The Position

The Marketing Project Manager plans, manages, and executes projects related to marketing action plans across the current Charlestowne Hotels portfolio. As part of the Marketing team, this role drives collaboration, workflow, deliverables, and successful execution of integrated marketing tactics in coordination with core team members and vendors. The role oversees property marketing action plans and manages both planned and reactive requests through the project management system. It supports Marketing Managers in achieving each hotel's marketing satisfaction and success, oversees digital agency deliverables and print and promotional work, manages the design and deployment of email marketing campaigns, develops and analyzes automated email campaigns, and manages property databases. The position coordinates project workflows and approvals, helps implement campaign strategies, maintains project milestones and deadlines, reinforces department processes, reviews and routes job requests, and assists with monthly marketing reports. Minimal travel is expected.

Requirements

Bachelor’s degree in marketing, communication, project management, hospitality, or a related field.
Minimum of 4 years of related marketing experience.
Project management proficiency, including the ability to plan, prioritize, and execute projects and workloads effectively and efficiently.
Ability to be flexible and adapt to changing client objectives.
Technical proficiency and understanding of marketing platforms and tools, including CRM, CMS, analytics, paid media, social media, and email marketing.
Experience with project management software.
Understanding of HTML.
Experience with Google Apps.
General knowledge of Adobe Creative Suite.
Creative eye for design and design consistency.
Excellent written and oral communication skills.
Extremely organized, adaptable, attentive to detail, communicative, resourceful, diplomatic, decisive, and able to solve problems.

Nice To Haves

Travel and hospitality industry experience.
Email marketing and CRM management experience.

Responsibilities

Oversee, project manage, and execute property marketing action plans.
Execute and manage planned and reactive needs, job requests, and marketing tactics through the project management system.
Support Marketing Managers in the overall marketing satisfaction and success of each hotel.
Oversee deliverables from the digital agency.
Oversee the creation and execution of print and promotional materials.
Manage the design, setup, and deployment of email marketing campaigns.
Develop, execute, and analyze automated email campaigns.
Manage property databases.
Communicate and coordinate proactively with the Marketing Strategy Manager, Creative Manager, Revenue Manager, General Managers, and vendors to ensure project requests have the pertinent information needed for completion.
Manage day-to-day trafficking and workflow for creative, email, web, and marketing services projects.
Route layouts, copy, proofs, and other project elements for approval, and confirm delivery of approved art files to outside vendors.
Interpret and assist in implementing strategies outlined in campaign plans created by the Marketing Strategy Manager.
Coordinate job scheduling and workflow using project management software.
Maintain project flow and proactively alert stakeholders to upcoming milestones and required deliverables.
Reinforce workflow processes and procedures to improve department efficiency and deliver marketing assets on time.
Review all job requests and execute them or distribute them to the appropriate vendor.
Handle special projects assigned outside the scope of daily work.
Assist in preparing monthly marketing reports.