Marketing Programs and Systems Coordinator (48011)

SASHCO INC•Thornton, CO

11d•$40 - $45•Onsite

About The Position

Sashco is seeking a detail-oriented Marketing Operations & Systems Coordinator who is comfortable building and monitoring the systems and processes necessary to enhance communications with communities of pros and DIYers. This role will help create processes for excellent digital and direct customer experiences. Sashco is a Colorado family-owned manufacturing company founded in 1936, known for leading the way in developing high-performance sealing and staining products for the U.S. and Canada.

Requirements

5+ years’ experience in marketing coordination (required).
5+ years’ experience building and improving digital nurture journeys.
Experience and confidence with CRM and marketing automation building and the platforms used (e.g. Salesforce, Constant Contact, HubSpot, etc.).
Strong understanding of email marketing best practices.
Experience using tools like WordPress, Canva, Google Analytics, and the Microsoft suite of products.
Excellent attention to detail and problem solving skills.
Ability to communicate with all levels of personnel, community members, and company leadership with tact, consideration, and respect.

Nice To Haves

1+ years’ experience in event coordination (preferred)
Fluent in Spanish is preferred.
Experience in the construction or home improvement industry.

Responsibilities

Build and improve end-user marketing nurture journeys with an eye towards improvement and growth.
Project manage end-user initiatives, as well as product and service development initiatives, to ensure on-time launch.
Help ideate and assist with creation of new product and service business plans, from concept to creation, assisting with a variety of tasks including asset creation, market research, pro forma growth and ROI targets.
Manage projects from start to finish, mapping out steps with stakeholders from multiple teams, deliverables and deadlines and driving to a quality work product and on-time completion.
Coordinate and manage all logistical aspects of end-user events and tradeshows.
Help create and track metrics that define the health of our processes and systems.
Understand end-user perspective to ensure it is incorporated into marketing systems and process design, resulting in a positive user experience and always-improving conversion.
Assist with maintenance of product gross margin targets via tracking of price vs competition.
Help design and execute market research surveys.
Coordinate and project manage direct customer requests.
Coordinate and manage SWAG purchases.
Assist with other duties as assigned.