The Marketing Operations Specialist contributes to the performance marketing team by helping optimize marketing spend. The role uses organizational and critical-thinking skills, along with familiarity with statistical analysis, to support performance marketing strategy and coordinate marketing and lead acquisition opportunities. The specialist works with performance marketing and business intelligence teams to analyze data and improve spending and conversion. The role also supports budget and campaign management and coordinates the administrative processes for onboarding and testing new marketing partners and initiatives. Close collaboration with vendor management, compliance, call center, sales, business intelligence, and other departments helps ensure new partnerships and campaigns proceed smoothly.
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Job Type
Full-time
Career Level
Mid Level