Marketing Manager

Mortenson • Charlotte, NC

8h • $92,300 - $138,500 • Onsite

About The Position

Mortenson is seeking a Marketing Manager to lead the group’s marketing efforts. The role focuses on communication, content creation, storytelling, and managing a team that produces high-quality proposals and marketing materials. The Marketing Manager collaborates with leadership, construction teams, and business development to create compelling RFP responses, develop project outcome stories, and produce team member spotlights that promote the brand.

The position oversees proposal and content development from scheduling and resource assignment through review and approval. It also supports marketing strategy, targeted customer content, market research, customer segmentation, and lead-nurturing content in partnership with business development and customer relationship leaders. The role measures program results and promotes continuous improvement.

Requirements

• Minimum 7 years of proposal development, content writing, and/or marketing management experience.
• Understanding of customer buying patterns and experience shaping customer preferences with insightful marketing approaches.
• Detailed-oriented, with exceptional writing and communication skills.
• Ability to deliver comprehensive proposals by gathering segmented information from construction, operations, and leadership teams and translating it into solution-based language tailored to each client.
• Excellent verbal skills and ability to interact with clients, the marketing team, and senior management.
• Demonstrated ability to meet deadlines and identify obstacles that could affect timeliness and quality.
• Proficiency in Microsoft Word, Excel, PowerPoint, and InDesign.
• Team player with a positive attitude.

Nice To Haves

• Bachelor’s degree in Communications, Marketing, or Journalism is strongly preferred.
• Proficiency in scheduling project assignments and monitoring workflow to optimize results is strongly desired.

Responsibilities

• Oversee proposal and content creation processes, including scheduling, assigning resources, collaborating with subject matter experts, monitoring workflow, and approving final deliverables.
• Collaborate with group and project leadership to manage 2–3 deadline-driven proposals simultaneously.
• Coordinate business development, marketing resources, and operations executives to support timely, high-quality proposal preparation.
• Balance marketing coordinators’ workloads to meet group objectives.
• Identify and resolve process issues affecting task completion, escalating them as needed.
• Supervise the creation and production of proposals, presentations, and marketing materials.
• Oversee third-party public relations and communications consultants.
• Manage operating group social media accounts and coordinate with the corporate Strategic Marketing team.
• Own content management.
• Facilitate meetings with marketing coordinators, business development, design phase managers, construction executives, and operations leaders to develop proposals and graphics.
• Manage the change control process.
• Ensure proposals use defined documentation methods, processes, and tools and meet high-quality standards.
• Serve as principal editor on all proposals.
• Develop and implement a structured review process for proposal efforts.
• Monitor project timelines to ensure proposals meet deadlines and remain within budget.
• Create and maintain an electronic and hard-copy proposal library for historical reference.
• Organize and maintain past proposal templates in searchable categories for future use.
• Guide the marketing team in developing and refining proposal strategies and content.
• Apply targeted marketing and sales principles to customize creative solutions that meet or exceed customer expectations.
• Participate in developing and implementing overall marketing strategy.
• Work with business development to create marketing content for targeted customers and projects before RFP issuance.
• Collaborate with market research and data analysis partners to track market conditions and trends.
• Map customer decision-making paths and develop customer personas or profiles for key segments, identifying appropriate tactics.
• Lead content marketing strategies to nurture customer leads through their buying journey with business development and customer relationship leaders.
• Measure program results, document learning, and drive continuous improvement.

Benefits

• Medical and prescription drug plans, including vision coverage at no additional cost.
• Dental plan.
• 401(k) retirement plan with a Mortenson match.
• Paid time off, holidays, and other paid leaves.
• Employer-paid life, AD&D, and disability insurance.
• No-cost mental health tool and concierge with work-life resources.
• Tuition reimbursement.
• Adoption assistance.
• Gym membership discount program.
• Eligible for Mortenson’s incentive plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed