Marketing Manager

MassChallenge•Boston, MA

9d•$65,000 - $70,000•Hybrid

About The Position

MassChallenge is seeking a Marketing Manager to join their Boston-based office. This role is responsible for executing campaigns, content, and communications to promote MassChallenge programs, partnerships, and events. The Marketing Manager will act as the execution engine of the marketing operation, managing a production pipeline across multiple workstreams simultaneously. This includes working across email, web, social media, and event marketing, coordinating with internal teams, vendors, and external partners to ensure campaigns are executed flawlessly, on time, and on brand. The ideal candidate will take pride in producing sharp, on-brand work in a high-volume content operation and be excited by the world of startups, innovation, and entrepreneurship. Curiosity about MC's Challenge Areas (Healthcare & Life Sciences, Global Financial Systems, Sustainable Food Systems, and Security & Resiliency) is a plus.

Requirements

Demonstrated ability to manage multiple concurrent workstreams independently, with minimal oversight, and hold yourself accountable to deadlines without being managed toward them.
At least 3 years of hands-on marketing experience (startup, accelerator, nonprofit, or agency experience is a plus).
Proven ability to thrive in a fast-paced environment.
Excellent organizational and project management skills, with a sharp eye for detail.
Experience with HubSpot (email automation, forms, lists, workflows) and WordPress (or similar CMS).
Proficiency in Canva or equivalent tools for quick-turn creative work.
Experience editing short-form video content (CapCut, Descript, Adobe Premiere Pro, or similar) with demonstrated ability to repurpose compelling moments from interviews, events, webinars, podcasts, or other longer-form content.
Working knowledge of Google Analytics and HubSpot reporting dashboards.
Experience coordinating external vendors, creative partners, and event deliverables.

Nice To Haves

Familiarity with press release distribution and media monitoring tools.
Interest in startups, entrepreneurship, and emerging technology.
Familiarity with MassChallenge’s Challenge Areas or adjacent sectors.
Curiosity and comfort using generative AI to improve content and process quality.

Responsibilities

Partner closely with internal teams to gather inputs, content, and approvals.
Manage project timelines and stakeholder communications to ensure clarity, accountability, and on-time delivery.
Coordinate with internal staff and external contractors (designers, videographers, event vendors, A/V teams) to ensure high-quality execution and brand consistency.
Maintain organized shared folders, calendars, documentation, timelines, and production files.
Facilitate project check-ins and follow-ups to keep deliverables moving smoothly.
Conduct final QA and proofreading of all marketing materials prior to publication or distribution.
Execute integrated campaigns across email, web, and social media to promote programs, partnerships, and events.
Build and update assets in HubSpot and WordPress with precision and brand alignment.
Manage deliverables from external design firms, prepare briefs, consolidate feedback, and track deadlines.
Create or adapt quick-turn materials in Canva (or similar tools).
Support marketing deliverables for events and showcases (emails, signage, registration pages, printed materials).
Collaborate cross-functionally to ensure event materials are accurate, timely, and aligned with brand standards.
Assist on-site with photography, video, and live coverage as needed.
Track and summarize campaign, web, and social performance using HubSpot and Google Analytics.
Maintain clean CRM data, tagging, and segmentation.
Ensure UTMs, links, and asset naming conventions are standardized.
Support content calendars and operational documentation to improve workflow efficiency.
Use AI tools responsibly (e.g., ChatGPT, Canva Magic Studio) to enhance productivity and creativity.
Collect and curate founder, partner, and expert stories for marketing and PR use.
Support content scheduling, social media monitoring, and short-form video creation across LinkedIn, Instagram, YouTube, and other channels.
Repurpose founder interviews, event footage, webinars, and other long-form content into platform-specific video clips, social assets, and campaign content.
Assist in coordinating press release distribution and tracking earned media.