Marketing Manager - Strategy, Planning & Integration

Bank of America•Newark, NJ

1d•Onsite

About The Position

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day. Being a Great Place to Work and providing a culture of caring is core to how we drive Responsible Growth. We are intentional about fostering an inclusive workplace where every teammate has the opportunity to succeed, build a career and contribute to our shared success. This includes attracting and developing exceptional talent, recognizing and rewarding performance, and supporting our teammates’ physical, emotional, and financial wellness through affordable, competitive and flexible benefits. We value the unique perspectives individuals bring from all backgrounds and career paths - whether shaped by military service, community college education, or a wide range of work and life experiences. These journeys foster resilience, leadership and innovation, strengthening our workforce and positively impact the communities we serve. Bank of America is committed to an in-office culture that supports collaboration, engagement, and career development. Our approach includes clear in-office expectations, while providing an appropriate level of flexibility based on role-specific responsibilities and business needs. At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us! This job is responsible for supporting marketing programs and initiatives, owning the delivery of primary components for medium to large products and processes. Key responsibilities include using advanced analysis and problem solving to recommend improvements and solutions, and may own or support marketing operations including performance, risks and controls, production audits/exams/maintenance, and content management. Job expectations include interacting with key business partners and leveraging expertise and technical acumen to define and deliver solutions for moderate business problems. This position is part of the Strategy & Planning Team, supporting Marketing Channel Delivery across all products, programs, and channels. This role focuses on Process Management, working with our Process Owners to ensure we have efficient and effective processes, designed to support responsible growth. Activities range from pro-active analysis to executive dashboard reporting.

Requirements

Strong analytical skills, including excel and other tools
Solid understanding of the Process Management approach, including formal SPI (Single Process Inventory) approach as well as practical experience understanding interdependent processes and controls
Excellent partnership skills, ability to work with various business owners and senior leaders
Strong communication skills, ability to synthesize complex information into concise summaries

Nice To Haves

Adaptability
Collaboration
Problem Solving
Product Marketing and Branding
Project Management
Active Listening
Attention to Detail
Oral Communications
Prioritization
Solution Delivery
Process Analytical Thinking
Business Acumen
Digital Marketing
User Experience Design
Written Communications

Responsibilities

Supporting marketing programs and initiatives
Owning the delivery of primary components for medium to large products and processes
Using advanced analysis and problem solving to recommend improvements and solutions
Owning or supporting marketing operations including performance, risks and controls, production audits/exams/maintenance, and content management
Interacting with key business partners
Leveraging expertise and technical acumen to define and deliver solutions for moderate business problems
Focusing on Process Management, working with Process Owners to ensure efficient and effective processes designed to support responsible growth
Performing activities ranging from pro-active analysis to executive dashboard reporting