Marketing Manager - Pursuit Excellence

J.E. Dunn Construction Group Inc P•Kansas City, MO

About The Position

The Marketing Manager - Pursuit Excellence supports new-client sales, engagement, and retention as part of JE Dunn’s Strategic Pursuit Management team. The role develops, implements, and continuously improves pursuit best practices, tools, and resources so teams can pursue work consistently and effectively. It leads marketing responses for complex project pursuits, drawing on technical acumen, specialized expertise, and a commitment to brand management. The manager also implements regional and/or vertical marketing programs supported by measurable metrics and business intelligence and promotes best practices across marketing programs. All work supports JE Dunn’s strategy, vision, and values. The position leads the development and improvement of the company-wide pursuit lifecycle, minimum standards, checkpoints, recommended practices, and practical pursuit tools. It takes responsibility for RFP and RFQ responses, including strategy, content development, editing, packaging, and interview preparation. The role also supports marketing initiatives and communications, conducts market and competitive research, maintains marketing records and digital assets, develops pursuit-library content, and promotes brand governance. It supports change management by communicating the value of new practices and improving resources based on user feedback. The position makes decisions within assigned areas of responsibility, recommends actions to a supervisor, and refers exceptions as needed. The listed career path is Senior Marketing Manager. The work is performed in a normal office environment and may require travel. The role requires the ability to lift up to 10 pounds.

Requirements

  • Bachelor’s degree in marketing, communications, or a related field; relevant experience may be considered in lieu of the stated education requirements.
  • 8+ years of marketing, proposal, or related experience, including significant experience leading complex pursuits (listed as preferred).
  • Strong verbal and written communication skills.
  • Advanced proficiency in Microsoft Office.
  • Proficiency in Adobe InDesign and Photoshop.
  • Advanced organizational skills, attention to detail, and ability to prioritize multiple projects.
  • Ability to be proactive and resourceful and to create effective graphics.
  • Ability to learn and use a variety of software, tools, and systems.
  • Ability to solve complex problems quickly and effectively.
  • Ability to work collaboratively and cross-functionally to obtain information or solve problems.
  • Ability to adapt to change.
  • Ability to manage budgets, maximize profitability, and generate future work.
  • Ability to build relationships with team members and collaborate with internal and external partners.
  • Ability to work in a collaborative, fast-paced, deadline-driven environment.
  • Ability and willingness to mentor less experienced team members.
  • Ability to perform work accurately, completely, and in a timely manner.

Nice To Haves

  • Master’s degree.
  • 3+ years of people management experience.
  • AEC industry experience.
  • Experience developing or implementing standardized processes, tools, training, or enterprise resources across multiple teams or locations.
  • Significant experience leading complex pursuits.

Responsibilities

  • Lead development, documentation, piloting, and continuous improvement of the company-wide pursuit lifecycle, minimum standards, checkpoints, and recommended practices.
  • Build and maintain practical pursuit tools, which may include responsibility matrices, kickoff agendas, strategy guides, schedules, compliance tools, review checklists, interview resources, debrief frameworks, examples, and decision guides.
  • Take responsibility for RFP and RFQ responses and guide teams in developing winning strategies and approaches.
  • Develop, proofread, and edit pursuit content, including narratives, resumes, project profiles, and graphics; print and package responses.
  • Advise on interview strategy and coach teams during interview preparation.
  • Manage client-facing marketing collateral and communications supporting business pursuits.
  • Support local, regional, or vertical marketing initiatives and execute related communications in coordination with national strategy and goals.
  • Manage workflow and coordinate support of corporate goals, KSIs, and KPIs.
  • Gather competitive information, analyze it, conduct market research, develop pursuit strategies, and track pursuits through the process.
  • Acquire and update marketing information in the company CRM and other marketing data systems to maintain comprehensive records.
  • Contribute to and ensure the accuracy of digital assets in the Digital Asset Management (DAM) System.
  • Develop custom content for the pursuit narrative assets library to support differentiation.
  • Act as a brand ambassador, follow brand governance, and align marketing materials and pursuits with appropriate messaging, aesthetics, tone, and voice.
  • Support change management and adoption by communicating the value of new practices, testing them with users, and refining resources based on practical feedback.
  • Provide courteous and sensitive internal and external client service, respond promptly to client needs, handle difficult client situations efficiently, meet commitments, and act on service opportunities.
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