Associate Director, Marketing Excellence

Bristol Myers Squibb • Princeton, NJ

2d • $167,520 - $202,992

About The Position

The Associate Director, Commercial Excellence supports the development, implementation, and adoption of enterprise commercial excellence capabilities that strengthen strategic planning, launch readiness, and execution across global and local markets. The role partners with Global Commercial Strategy, Marketing, Medical, Market Access, Business Insights & Analytics, Learning, IT, and other functions to advance best practices, improve organizational effectiveness, and enable consistent execution of commercial priorities.

The successful candidate brings commercial and strategic expertise, experience in matrix organizations, and the ability to lead cross-functional initiatives, drive adoption of new ways of working, and deliver measurable business impact. The position supports enterprise priorities including Unified Brand Planning, Global Brand Strategy, capability development, and AI initiatives.

Responsibilities span commercial and brand excellence, strategic planning, launch excellence, AI enablers, capability building, change management and organizational adoption, innovation and continuous improvement, and measurement and reporting. The role supports commercial frameworks and planning methodologies; launch planning and readiness; SAMai product ownership, releases, and OASIS integration; capability-building resources and learning; adoption of new processes and technologies; evaluation of digital and AI-enabled solutions; and measurement of program effectiveness and business impact.

Requirements

• Bachelor's degree required.
• At least 5 years of experience within pharmaceutical, biotechnology, healthcare, or related industries.
• Demonstrated experience in commercial strategy, marketing, brand planning, commercialization, launch planning, business excellence, or related functions.
• Experience leading complex cross-functional initiatives in a matrix environment.
• Strong business acumen and understanding of commercial drivers, market dynamics, and strategic planning processes.
• Demonstrated ability to influence stakeholders across organizational levels without direct authority.
• Strong project management, communication, and organizational skills.
• Ability to manage multiple priorities, navigate ambiguity, and deliver results.
• Experience supporting organizational change initiatives and driving adoption of new processes or capabilities.

Nice To Haves

• Advanced degree (MBA, PharmD, MS, or equivalent).
• Global or regional marketing experience.
• Experience supporting product launches and commercialization activities.
• Experience developing and implementing planning frameworks, methodologies, or business processes.
• Experience designing and delivering capability-building programs, workshops, or learning solutions.
• Familiarity with digital, analytics, AI-enabled, or technology-driven business solutions.
• Experience managing external partners, agencies, consultants, or vendors.

Responsibilities

• Support the evolution, implementation, and continuous improvement of commercial excellence frameworks, processes, tools, and best practices, including Unified Brand Planning and Global Brand Strategy.
• Contribute to strategic planning methodologies that improve decision-making, alignment, and execution.
• Identify opportunities to simplify and enhance commercial processes while maintaining consistency and quality.
• Partner with brand teams and cross-functional stakeholders to strengthen strategic planning capabilities and execution excellence.
• Develop guidance, tools, and resources that support customer-centric, data-informed decision-making as needed.
• Partner with the Launch Excellence function to enhance launch planning, readiness, and execution capabilities.
• Support the development and implementation of launch frameworks and best practices.
• Facilitate knowledge sharing and continuous improvement based on launch learnings and market feedback.
• Lead or support product ownership for SAMai and oversee continuous improvement, enhancements, and adoption.
• Partner with IT to manage and deliver releases and support integration with OASIS.
• Design, develop, or support capability-building resources, workshops, learning experiences, and toolkits that strengthen commercial capabilities globally.
• Partner with Learning teams to integrate commercial excellence methodologies into learning programs.
• Support coaching and learning initiatives that enable adoption of new skills, capabilities, and ways of working.
• Lead and support change management activities associated with new frameworks, tools, technologies, and business processes.
• Develop communication and engagement strategies that drive stakeholder awareness, understanding, and adoption.
• Build partnerships across functions and geographies to facilitate successful implementation of strategic initiatives.
• Monitor industry trends, emerging technologies, and leading practices to identify opportunities to advance commercial excellence.
• Support evaluation and implementation of innovative approaches, digital solutions, and AI-enabled tools that improve business effectiveness.
• Gather stakeholder feedback and performance insights to continuously improve offerings and capabilities.
• Partner with MLx team members to define and monitor performance measures for program effectiveness, capability adoption, and business impact.
• Develop insights and recommendations to inform future investments and strategic priorities.
• Track progress against key objectives and support communication of outcomes to leadership and stakeholders.

Benefits

• Comprehensive benefit plans, including wellbeing support, retirement and financial protection benefits, and medical, dental, vision, life, and disability insurance offerings, subject to applicable plan terms and eligibility.
• Flexible Time Off without a set accrual limit for eligible U.S.-based exempt employees, subject to manager approval.
• 11 paid company holidays each year.
• For eligible non-exempt employees, RayzeBio employees, and employees located in Puerto Rico: 160 hours of paid vacation annually for new hires, subject to manager approval, 11 paid company holidays, and 3 optional holidays.
• Depending on eligibility, additional time-off benefits may include paid sick leave, up to two paid volunteer days per year, summer hours flexibility, and leaves of absence for medical, personal, parental, caregiver, bereavement, or military needs.
• Eligible employees receive an annual Global Shutdown between Christmas Day and New Year's Day.
• May be eligible for additional discretionary incentive cash and stock opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior