Marketing Liaison Senior

Encompass Health • Scottsdale, AZ

21d

About The Position

As a Senior Marketing Liaison at Encompass Health, you will help drive growth through patient referrals and build connections with the community and patients served. As a senior member of the hospital marketing team, you will assist the Business Development Director with training, coaching, and other management responsibilities. You will support the referral-to-admit process, develop strategies to grow referral volume, and educate community members, referral sources, and physicians about hospital programs and services.

Requirements

• Current driver’s license in the state of employment and an acceptable driving record according to company policy.
• Bachelor’s degree preferred or equivalent job experience.
• Minimum 3–5 years of experience as a liaison or licensed clinician; healthcare marketing experience preferred.
• Current CPR certification preferred.
• Familiarity with acute hospitals, rehabilitation hospitals, and the local healthcare market preferred.

Nice To Haves

• Bachelor’s degree or equivalent job experience.
• Marketing experience in a healthcare environment.
• Current CPR certification.
• Familiarity with acute hospitals, rehabilitation hospitals, and the local healthcare market.

Responsibilities

• Assist the Business Development Director in the referral-to-admit process.
• Educate and train new staff on referral development and admissions processes.
• Assist the Business Development Director with selected touch calls and ride-alongs as assigned.
• Assist with managing liaisons as directed by the Business Development Director.
• Develop call plans and strategies to drive volume using the Referral Development System.
• Use market analysis data in an individual territory to identify new business opportunities.
• Educate the community, referral sources, and physicians on hospital programs and services.
• Understand healthcare operations, legal guidelines, competitive analysis, and market trends.

Benefits

• Affordable medical, dental, and vision plans for full-time and part-time employees and their families.
• Paid time off that accrues over time.
• Tuition reimbursement and continuing education opportunities.
• Company-matching 401(k).
• Employee stock purchase plan.
• Flexible spending and health savings accounts.
• A supportive, inclusive, and caring environment.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior