Marketing Lead

Flint•San Francisco, CA

2d•Onsite

About The Position

Flint is seeking a founding marketing lead to build its marketing engine and establish the company as the de facto brand for marketing websites. This is a highly influential role as the sole marketer, shaping Flint’s product, positioning, and how marketers think about AI, websites, and go-to-market. The hire will work with the CEO to build on the company’s product launch, press coverage, events, and founder-led social presence, and help make Flint a leading brand in its category. The role spans product marketing, brand and positioning, content and education, sales enablement, partnerships, events, and Flint’s web presence. The Marketing Lead will create messaging and launch plans, develop practical resources that help marketers use Flint, support sales velocity, and collaborate with Product and Engineering to bring customer feedback into the roadmap. As Flint grows, this person will also help build the marketing team. Flint develops autonomous websites that create and optimize on-brand landing pages in response to visitor behavior and market changes. Its platform generates coded landing pages using a company’s existing design system and publishes them on the customer’s domain. Flint is backed by Accel, SBVP, and Neo, and works in person from Jackson Square.

Requirements

At least 4 years of experience in B2B SaaS growth or product marketing, with hands-on execution; ideally at a fast-paced startup.
Strong writing and storytelling skills, including the ability to distill complex ideas into clear, compelling messaging.
Interest in becoming a power user of Flint, or enthusiasm for doing so.
A bias toward execution: able to ship content, run experiments, and iterate quickly.
Content and education skills, including the ability to create useful tutorials, webinars, and documentation.
Practical SEO and paid acquisition experience, either directly or in an adjacent function.
Comfortable on camera.
Data-driven approach to setting and reporting on traffic and conversion.
Founder’s mindset: proactive, resourceful, and comfortable working without an established playbook.

Nice To Haves

Enthusiasm for Claude Code and AI-native marketing workflows.
Comfort with product tooling and integrations, including APIs, Zapier, and Clay-like automations.
Product marketing or developer-relations-like background, including the ability to demo products and create sample templates.
Experience with marketing automation or sales enablement tools such as HubSpot and Notion.
Familiarity with design systems or Webflow workflows.

Responsibilities

Lead launches for new features and releases, from messaging through rollout.
Define Flint’s brand and positioning, including messaging frameworks, positioning documents, and brand voice.
Create use-case playbooks, example prompts, tutorials, case studies, and demos that help marketers use Flint and support self-serve activation and early-user success.
Own sales enablement by creating sales materials, decks, case studies, and resources that help prospects evaluate and succeed with Flint.
Build partnerships with design agencies, develop affiliate programs, and create integrations with go-to-market tools such as Clay.
Edit and publish LinkedIn content weekly, and lead newsletters and events.
Build and maintain Flint’s marketing website and documentation.
Work with Product and Engineering to surface customer friction and shape the product roadmap.
Help hire marketers and creatives as Flint scales.
Set and report on traffic and conversion metrics.
Use SEO and paid acquisition to support marketing efforts.
Run content and marketing experiments, and iterate quickly.