Marketing Intern - Women's Hockey & Fan Engagement

DECC • Duluth, MN

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About The Position

The Marketing Intern supports the Duluth Entertainment Convention Center (DECC) Marketing Department, with a primary focus on promoting women’s hockey events, improving the fan experience, growing community engagement, and increasing ticket sales and attendance. The internship provides hands-on experience in sports marketing, event promotion, social media management, content creation, and live event operations in a collaborative environment.

The intern creates and schedules social media content; develops promotional campaigns; assists with digital and print materials, email campaigns, and website updates; and captures game-day content. The role also supports ticket sales initiatives, promotional partnerships, community outreach, fan engagement, event-day promotion and operations, sponsor activations, media relations, and post-event reporting. The intern may also contribute to other DECC promotions and special projects.

This is a temporary, paid, part-time, event-driven internship averaging 28 hours per week, with hours varying according to business needs. Flexible availability is required, including evenings, weekends, and select game days. The work environment varies between offices, venue spaces, and indoor or outdoor events, with noise and temperatures that may range from quiet to extremely loud and from very hot and humid to extremely cold. The role requires frequent standing and movement throughout large event facilities, as well as occasional lifting of up to 25 pounds. The position is non-exempt and reports to the Marketing Manager / Executive Director. The DECC is an Equal Opportunity Employer and describes its employment as at will.

Requirements

• Be a current college student or recent graduate pursuing a degree in Marketing, Communications, Sports Management, Public Relations, Journalism, Digital Media, or a related field.
• Strong written and verbal communication skills.
• Knowledge of Instagram, Facebook, TikTok, LinkedIn, and X.
• Basic experience with Canva, Adobe Creative Suite, or similar design tools.
• Strong organizational and project management skills.
• Ability to work independently and collaboratively.
• Interest in sports marketing and women’s athletics.
• Ability to work flexible hours, including evenings, weekends, and select game days.
• Must be at least 16 years of age.
• Successful completion of contingent pre-employment checks, including a background check and drug test, and reference checks if applicable.
• Ability to stand for many hours, move quickly between locations, climb stairs, remain in motion, and move throughout large event facilities.
• Ability to use hands frequently and to see, hear, and speak often; ability to bend, squat, and maneuver.
• Ability to lift up to 25 pounds occasionally.
• Must provide acceptable documents verifying identity and employment authorization at hire.

Nice To Haves

• Photography and video editing experience.

Responsibilities

• Create and schedule engaging content across DECC social media channels.
• Develop promotional campaigns highlighting athletes, teams, game-day experiences, and special events.
• Assist with creating graphics, videos, photography, and written content for digital and print marketing.
• Support ticket sales initiatives and promotional partnerships.
• Collect and analyze social media and attendance metrics to evaluate marketing effectiveness.
• Capture game-day content, including photos, videos, interviews, and fan experiences.
• Assist with email marketing campaigns and website updates related to hockey events.
• Help coordinate youth hockey, women’s sports, and community outreach initiatives.
• Build relationships with local schools, youth organizations, and hockey associations.
• Assist in organizing contests, giveaways, and fan engagement activities.
• Support partnerships designed to grow attendance and awareness of women’s hockey.
• Assist with event-day execution and promotional activities.
• Help manage signage, sponsor activations, and hospitality elements.
• Support media relations efforts and game-day press needs.
• Assist with event setup, attendee engagement, and post-event reporting.
• Collaborate with the DECC Marketing team and Executive Director on venue promotions and special projects.
• Attend marketing meetings and contribute creative ideas.
• Support content development for other DECC events when needed.

Benefits

• Free parking.
• Employee wellbeing initiatives.
• Monthly bus pass bus reimbursement program.
• Public Employee Retirement Account (PERA) pension plan with employer match.
• Optional Minnesota Deferred Compensation Plan.
• Free Employee Assistance Program.
• Hands-on marketing experience and mentorship from experienced managers.
• Experience with sports marketing strategy, marketing analytics, social media content creation, digital advertising, brand management, event promotion, live event execution, community relations, and professional networking.

What This Job Offers

• Job Type: Part-time
• Career Level: Intern
• Education Level: No Education Listed