Marketing Intern - Women's Hockey & Fan Engagement

DECC•Duluth, MN
•$15 - $15•Onsite

About The Position

The Marketing Intern supports the DECC Marketing Department, with a primary focus on promoting women's hockey events, improving the fan experience, growing community engagement, and increasing ticket sales and attendance. The internship provides hands-on experience in sports marketing, event promotion, social media management, content creation, and live event operations in a collaborative venue environment. The intern creates and schedules social media content; develops promotional campaigns; assists with digital and print materials, ticket sales initiatives, partnerships, email marketing, and website updates; and gathers marketing and attendance metrics. The role also supports community outreach, fan engagement activities, event-day marketing and operations, media relations, and other DECC promotions and projects. This is a temporary, paid, part-time, event-driven internship averaging 28 hours per week, with hours varying according to business needs. Flexible availability is required, including evenings, weekends, and selected game days. The intern works in offices and venue spaces, including indoor and outdoor event settings. Work conditions may include widely varying noise levels and temperatures, and physical activity such as prolonged standing, moving around event facilities, climbing stairs, bending, squatting, and occasionally lifting up to 25 pounds. The role reports to the Marketing Manager / Executive Director and has no supervisory responsibilities.

Requirements

  • Be a current college student or recent graduate pursuing a degree in Marketing, Communications, Sports Management, Public Relations, Journalism, Digital Media, or a related field.
  • Have strong written and verbal communication skills.
  • Know major social media platforms, including Instagram, Facebook, TikTok, LinkedIn, and X.
  • Have basic experience with Canva, Adobe Creative Suite, or similar design tools.
  • Have strong organizational and project management skills.
  • Be able to work independently and collaboratively.
  • Have an interest in sports marketing and women's athletics.
  • Be able to work flexible hours, including evenings, weekends, and selected game days.
  • Be at least 16 years of age.
  • Successfully complete contingent pre-employment checks, including a background check and drug test, and reference checks if applicable.
  • Present acceptable documents evidencing identity and employment authorization at the time of hire.
  • Be able to stand for many hours, move quickly between locations, climb stairs, remain in motion, use hands frequently, and see, hear, and speak often.
  • Be able to bend, squat, maneuver, stand, and move throughout large event facilities, and occasionally lift up to 25 pounds.

Nice To Haves

  • Photography and video editing experience.

Responsibilities

  • Create and schedule engaging content across DECC social media channels.
  • Develop promotional campaigns highlighting athletes, teams, game-day experiences, and special events.
  • Assist in creating graphics, videos, photography, and written content for digital and print marketing.
  • Support ticket sales initiatives and promotional partnerships.
  • Collect and analyze social media and attendance metrics to evaluate marketing effectiveness.
  • Capture game-day photos, videos, interviews, and fan experiences.
  • Assist with email marketing campaigns and website updates related to hockey events.
  • Help coordinate youth hockey, women's sports, and community outreach initiatives.
  • Build relationships with local schools, youth organizations, and hockey associations.
  • Assist in organizing contests, giveaways, and fan engagement activities.
  • Support partnerships intended to grow attendance and awareness of women's hockey.
  • Assist with event-day execution and promotional activities.
  • Help manage signage, sponsor activations, and hospitality elements.
  • Support media relations and game-day press needs.
  • Assist with event setup, attendee engagement, and post-event reporting.
  • Collaborate with the DECC Marketing team and Executive Director on venue promotions and special projects.
  • Attend marketing meetings and contribute creative ideas.
  • Support content development for other DECC events when needed.

Benefits

  • Free parking.
  • Employee wellbeing initiatives.
  • Monthly bus pass or bus reimbursement program.
  • Public Employee Retirement Account (PERA) pension plan with employer match.
  • Optional Minnesota Deferred Compensation Plan.
  • Free Employee Assistance Program.
  • Mentorship and guidance from experienced managers.
  • Practical, hands-on marketing experience and professional networking within the sports and entertainment industry.
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