Marketing Designer & Content Creator

Giftogram • Whippany, NJ

12h • $80,000 - $110,000

About The Position

Giftogram is seeking a hands-on Marketing Designer & Content Creator to develop and publish creative across its website, campaigns, sales materials, social channels, and video. The role combines visual design, content creation, and practical production, turning customer stories and product capabilities into engaging materials.

Reporting to the marketing leader, the individual contributor will receive priorities, campaign objectives, and business direction while contributing concepts and recommending creative approaches. The role involves producing finished work directly in relevant tools, learning from feedback and performance results, and maintaining attention to detail. There is room to grow.

Requirements

• Typically 2–4 years of relevant experience in marketing design, content creation, or a related creative role; agency, in-house, and substantial freelance experience count, and portfolio quality matters more than an exact number of years.
• Strong design fundamentals, including typography, layout, visual hierarchy, composition, and consistency across formats.
• Hands-on experience building and publishing responsive websites or landing pages in a CMS or visual website platform.
• Proficiency in Figma and relevant design tools such as Adobe Creative Cloud, plus presentation tools such as PowerPoint or Google Slides.
• Practical video creation and editing skills, supported by examples of finished content personally produced.
• Understanding of how hooks, pacing, messaging, formats, and calls to action influence content performance.
• Experience using AI tools in a creative process, with the ability to explain workflows and refine outputs.
• Ability to develop ideas from a brief, ask useful questions, and carry projects through production.
• Strong attention to detail, organized working habits, and clear communication.
• Openness to feedback and curiosity about new tools, techniques, and creative approaches.

Nice To Haves

• Experience designing or creating content for a B2B company.
• Experience developing paid social creative, customer testimonial videos, or creator-style content.
• Experience briefing and coordinating freelance creators, editors, or other contributors.
• Experience building an engaged audience for oneself, an employer, or a client.
• Experience working in HubSpot CMS or comparable website platforms.
• Basic HTML and CSS skills.
• Motion graphics or animation experience.
• Experience helping customers or colleagues feel comfortable and communicate clearly on camera.

Responsibilities

• Design, build, and publish responsive landing pages and website updates using the CMS, brand standards, and reusable page components.
• Create sales presentations, one-pagers, case studies, and other materials explaining Giftogram’s capabilities and customer stories.
• Develop creative concepts, hooks, storyboards, and simple scripts for campaigns, product demonstrations, customer stories, and social content.
• Produce still images, short-form videos, animated ads, and creative variations for paid and organic channels.
• Handle straightforward video production, including screen recordings, simple footage capture, editing, captions, audio cleanup, branded graphics, and final exports.
• Repurpose webinars, customer interviews, product demonstrations, and existing content into useful assets across formats.
• Use AI tools to explore concepts, create and edit visual content, accelerate production, and build repeatable workflows while maintaining quality and brand consistency.
• Apply the brand consistently and recommend practical improvements to layouts, imagery, templates, and visual presentation.
• Work with marketing to review creative performance and test messages, hooks, formats, and calls to action.
• Build reusable templates, maintain organized asset libraries, and check finished work before publication, including mobile layouts, readability, links, and forms.
• When projects call for it, help identify, brief, and coordinate freelance creators or customer contributors under marketing leadership’s direction.
• Communicate progress, incorporate feedback, and flag questions or dependencies early; partner with marketing operations or developers when specialized support is needed.

Benefits

• 401(k) with 4% company match.
• Medical, dental, and vision coverage effective Day 1.
• 15 PTO days plus paid company holidays.
• Opportunities to expand creative skills and see work used across a growing business.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed