Marketing Copywriter

Hammer Media•Austin, TX

About The Position

Hammer Media is seeking a Marketing Copywriter to shape how the brand communicates across its touchpoints. The role sits at the intersection of brand, product, and growth, creating clear, compelling messaging for marketing campaigns and educational content designed to drive results and influence behavior. The copywriter will develop content for courses, blogs, and marketing channels focused on business and personal development. They will manage content from ideation through writing, publishing, and distribution, while ensuring quality and consistency across formats and audiences. The position also involves optimizing content for SEO, reviewing performance, and recommending ways to improve engagement, conversion, and reach. Responsiveness outside core business hours may be needed.

Requirements

  • At least 2 years of experience writing high-quality educational content and/or conversion-focused sales copy.
  • Exceptional written and verbal communication skills, with mastery of tone, clarity, and persuasion.
  • Experience working within established brand guidelines and maintaining consistency across content.
  • Ability to capture and evolve brand voice across formats and audiences.
  • Strong interest in or understanding of personal finance, business, and self-development content.
  • Comfort working in a fast-paced, high-growth environment with multiple stakeholders, shifting priorities, and rigorous review cycles.
  • Ability to balance speed with craft, produce high-quality work quickly, incorporate feedback and performance data, and maintain a consistently high standard.

Responsibilities

  • Develop and write high-impact content for courses, blogs, and marketing channels focused on business and personal development.
  • Create long-form articles, short-form content, and performance-driven advertising copy.
  • Own the content lifecycle from ideation and writing through publishing and distribution.
  • Edit and improve content from cross-functional team members to ensure clarity, consistency, and quality.
  • Optimize content for SEO to drive organic traffic and improve search rankings.
  • Analyze content performance and recommend strategies to improve engagement, conversion, and reach.
  • Be available and responsive outside core business hours when needed.
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