Marketing Coordinator

True North•Brecksville, OH
•Hybrid

About The Position

The Marketing Coordinator role is responsible for translating the Company's marketing strategy into consistent, timely, and effective execution across the store network. This position serves as a key connection between Marketing, Operations, Merchandising, vendors, and field locations to ensure promotions, signage, point-of-purchase materials, marketing programs, and brand initiatives are executed accurately and efficiently. The role manages store-level marketing requests, promotional materials, field communications, marketing programs, and community and corporate events. This position is highly organized, service-oriented, and results-oriented, ensuring Marketing initiatives are rolled out effectively across Company locations while maintaining brand standards.

Requirements

  • Strong organizational and project management skills with exceptional attention to detail.
  • Strong communication and customer service skills with the ability to work effectively with field employees, leaders, vendors, and internal partners.
  • Ability to translate marketing strategies and creative direction into clear, actionable store-level instructions and execution plans.
  • Strong problem-solving skills and ability to manage multiple priorities and deadlines.
  • Experience coordinating retail marketing, point-of-purchase materials, signage, promotional programs, or store-level initiatives.
  • Ability to coordinate vendors, print production, materials, shipping, and distribution.
  • Strong understanding of brand consistency and the importance of execution across a multi-location environment.
  • Proficiency in Microsoft Office and applicable project management, communication, and marketing systems.
  • Ability and willingness to travel regularly to Company locations.

Nice To Haves

  • Associate's or Bachelor's degree in Marketing, Business, Communications, or related field preferred.
  • Experience coordinating promotions, signage, POP materials, vendors, and store-level execution preferred.
  • Working knowledge of Adobe Design Suite (Photoshop, Express, Illustrator, InDesign)
  • Retail, convenience, consumer, or multi-location experience preferred.

Responsibilities

  • Coordinate marketing communications, promotional rollouts, new store marketing needs, and other information required by field locations.
  • Provide excellent customer service through email and phone support, respond to questions, troubleshoot issues, and follow through to resolution.
  • Create, coordinate, order, and distribute point-of-purchase print and digital materials for in-store campaigns and promotions, including signage, displays, pump materials, windows, menu boards, and seasonal marketing materials.
  • Partner with Merchandising, Operations, category managers, vendors, and other stakeholders to coordinate promotional launches, marketing calendars, product initiatives, and delivery of materials to stores.
  • Coordinate the implementation of marketing programs across Company locations and ensure materials and initiatives are implemented accurately, consistently, and on schedule.
  • Serve as a primary point of contact for store-level marketing requests; intake, prioritize, coordinate, track, and complete requests while ensuring appropriate communication and follow-through.
  • Manage assigned marketing programs, including the Giving Pump program and highway logo program, ensuring timelines, materials, vendors, and communications are coordinated effectively.
  • Coordinate the ordering, inventory, and distribution of swag and promotional merchandise for marketing campaigns, community initiatives, and promotional events.
  • Coordinate logistics, materials, promotional items, vendors, and other marketing needs for Company, community, and promotional events. This includes working with leadership to organize corporate events including the corporate Christmas party (menu, venue, etc.).
  • Partner with the Digital Marketing & Brand Strategy function to translate brand standards and creative direction into effective store-level roll outs.
  • Develop and improve processes, tracking tools, communication methods, and workflows that improve the efficiency and consistency of marketing programs across the Company.
  • Track completion, requests, programs and other operational metrics, and communicate any issues, trends, and opportunities to Marketing leadership.
  • Build strong working relationships with Operations, Merchandising, vendors, agencies, and field leadership to ensure marketing initiatives are completed effectively.
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