Marketing Coordinator

Singing River Health System•Pascagoula, MS
•Onsite

About The Position

The Marketing Coordinator supports the growth, visibility, and market presence of Singing River Bariatric Surgery, Weight Loss, and General Surgery for SMS providers. The role serves as a dedicated marketing resource for SMS practice providers, developing and implementing initiatives to increase patient awareness, strengthen referral relationships, support physician reputation, and drive service line growth. Working with the Marketing and Communications team, the coordinator creates and manages content, coordinates community outreach and media opportunities, supports provider marketing initiatives, and manages reputation efforts. The coordinator ensures materials and messaging follow Singing River Health System brand standards. The position also manages marketing budgets, tracks advertising expenditures, monitors campaign performance, and reports on marketing effectiveness and return on investment. The position is based at Singing River Weight Loss Center locations in Ocean Springs and Pascagoula. It involves travel throughout the SRHS service area, with the employee providing their own transportation. Work is moderately active and includes office work, moving about facilities, and travel to other facilities. The role requires strong communication, organization, planning, writing, analytical, creative, and relationship-building skills.

Requirements

  • Bachelor’s degree in Marketing, Public Relations, Communications, Business Administration, Healthcare Administration, or a related field preferred.
  • A minimum of two years’ experience in marketing, public relations, communications, healthcare marketing, or a related field preferred.
  • Must complete appropriate-level de-escalation training by the end of position orientation (90 days).
  • Demonstrated experience in the design and execution of marketing, communications, and public relations activities.
  • Experience writing press releases, making presentations, and negotiating with media.
  • Strong written and verbal communication skills, including speaking and enunciation skills.
  • Proficient computer and keyboard skills, including MS Outlook and Word, and ability to use office technology such as telephone and fax.
  • Strong creative, strategic, analytical, organizational, planning, management, and writing skills.
  • Ability to work independently, adapt to workload demands, set priorities and goals, multi-task, work under pressure, and meet deadlines.
  • Ability to build collaborative and respectful working relationships throughout SRHS and with other organizations.
  • Superior customer service skills and professional etiquette.
  • Ability to convey a positive image and achieve results in a large organization.
  • Ability to travel throughout the SRHS service area and provide personal transportation.
  • Ability to work schedules assigned, with possible changes to days off, shifts, or weekends based on hospital needs.
  • Ability to sit and frequently move around the office and facilities, travel between facilities, and remain active for extended periods.
  • Ability to perform repetitive wrist, hand, and finger movements while using standard office equipment.
  • Ability to perceive normal speaking-level sounds and make fine sound discriminations, with or without correction; close visual acuity and ability to shift focus between a computer monitor and printed materials.
  • May be exposed to body fluids, sputum, and tissues that may carry infectious-disease hazards.
  • Ability to demonstrate sound assessment and decision-making, emotional stability under high stress, and attention to detail.

Nice To Haves

  • Experience in social media management, content creation, event planning, community outreach, and campaign execution.
  • Bachelor’s degree in Marketing, Public Relations, Communications, Business Administration, Healthcare Administration, or a related field.
  • A minimum of two years’ experience in marketing, public relations, communications, healthcare marketing, or a related field.

Responsibilities

  • Develop and implement strategic marketing initiatives for Singing River Bariatric Surgery, Weight Loss, and General Surgery for SMS providers.
  • Increase patient awareness, strengthen referral relationships, support physician reputation, and drive service line growth.
  • Create and manage content in collaboration with the Marketing and Communications team.
  • Coordinate community outreach and media opportunities.
  • Support provider marketing initiatives and manage reputation management efforts.
  • Ensure marketing materials and messaging adhere to Singing River Health System brand standards.
  • Manage marketing budgets and track advertising expenditures.
  • Monitor campaign performance and provide analytical reporting on marketing effectiveness and return on investment.
  • Travel throughout the SRHS service area using personal transportation.
  • Perform other tasks as assigned; responsibilities may be revised by management.
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