Marketing Coordinator

U.S. Oral Surgery Management•Bellaire, TX

11d•$28 - $32•Onsite

About The Position

The Marketing Coordinator supports the practice’s outreach and promotional efforts through marketing and public relations services. The role engages with the community to promote the practice, distributes marketing and educational materials, and assists with events and special programs. Its main goals are to increase patient referrals from existing providers and secure new business from non-referring physicians. The coordinator also plans, orders, and fulfills requests for marketing items to enhance brand awareness, and manages website and social media updates to maintain accurate, engaging content. The position works in the field promoting practice services and building relationships with referring offices and community partners. It also supports front desk duties and daily office workflow as needed. The work environment is described as a normal office environment, with frequent local travel to meet providers and attend events.

Requirements

At least 3 years of experience in marketing, business development, referral outreach, or related work.
Understanding of practice growth strategies and healthcare marketing principles.
Familiarity with digital marketing, social media platforms, and website content management.
Knowledge of data analysis and reporting to track referral trends and measure success.
Excellent relationship-building and communication skills for engaging physicians, healthcare providers, and community partners.
Strong project management abilities and capacity to execute multiple initiatives simultaneously.
Highly organized, detail-oriented, and able to work independently in a fast-paced environment.
Basic proficiency with Microsoft Office Suite (Excel, Word, PowerPoint) and marketing-related software, including websites and social media platforms.
Ability to travel locally to meet providers and attend events as needed.
Valid driver’s license and reliable transportation.
Ability to travel extensively by driving, and to lift or carry up to 25 pounds.
Frequent use of hands to manipulate a keyboard, telephone, files, and other equipment.

Nice To Haves

Experience executing marketing campaigns, promotional events, and outreach initiatives to drive business growth is preferred.
Experience in a healthcare or dental setting is preferred.

Responsibilities

Coordinate and attend promotional events, open houses, study clubs, educational sessions, speaker engagements, and one-on-one meetings to strengthen relationships and promote the practice.
Update, enhance, and revise website content in collaboration with practice leadership, marketing vendors, and other stakeholders.
Create, enhance, and publish social media content to expand the referral network.
Support initiatives to strengthen relationships with dental practices, increase patient referrals, and expand the referral network through targeted outreach, referral tracking, and partnership building.
Assist with front desk responsibilities and daily workflow as needed, including greeting visitors, answering phones, directing inquiries, scheduling appointments, and performing general administrative tasks.
Maintain the referral database, monitor and track referrals, and track expenses.
Prepare and present referral data to practice surgeons to support strategic growth and relationship-building efforts.
Promote practice services in the field through call planning, customer follow-up, appointments, and report generation.
Order and deliver marketing materials, educational information, patient care items, and gifts to referring offices as assigned.
Visit offices on a cyclical basis and maintain accurate records of deliveries.
Prepare reports and documentation, including sales call activity and expense reporting, to track initiatives, measure results, and increase patient referrals.
Assist with event planning, including preparing materials, mailings, and information requests.
Plan and coordinate employee engagement activities, including team-building events, office celebrations, appreciation initiatives, holiday functions, and other celebrations.