Marketing Coordinator

U.S. Oral Surgery Management•Mayfield Heights, OH

4d•$28 - $35•Onsite

About The Position

The Marketing Coordinator supports outreach and promotional efforts for Oral Surgery Mayfield Heights by providing marketing and public relations services. The role engages with the community, promotes the practice, distributes marketing and educational materials, and assists with events and special programs. Its main goals are to increase patient referrals from existing providers and secure new business from non-referring physicians. The coordinator also plans, orders, and fulfills marketing-item requests to enhance brand awareness, and manages website and social media updates to maintain accurate, engaging content. The role works in the field to promote practice services and build relationships with referring offices, healthcare providers, and community partners. It also supports front-desk and administrative workflows as needed. The position is based in an office environment and involves extensive local driving to provider offices and events.

Requirements

At least 3 years of experience in marketing, business development, referral outreach, or a related field.
Understanding of practice growth strategies and healthcare marketing principles.
Familiarity with digital marketing, social media platforms, and website content management.
Knowledge of data analysis and reporting to track referral trends and measure success.
Excellent relationship-building and communication skills for engaging physicians, healthcare providers, and community partners.
Strong project management skills and ability to manage multiple initiatives simultaneously.
Highly organized, detail-oriented, and able to work independently in a fast-paced environment.
Basic proficiency in Microsoft Office Suite, including Excel, Word, and PowerPoint, and marketing-related software, including websites and social media platforms.
Ability to travel locally to meet with providers and attend events as needed.
Valid driver’s license and reliable transportation.
Ability to drive extensively and lift or carry up to 25 pounds.

Nice To Haves

Marketing, business development, referral outreach, or related experience in a healthcare or dental setting.
Experience executing marketing campaigns, promotional events, and outreach initiatives to drive business growth.

Responsibilities

Coordinate and attend promotional events, open houses, study clubs, educational sessions, speaker engagements, and one-on-one meetings.
Update, enhance, and revise website content in collaboration with practice leadership, marketing vendors, and other stakeholders.
Create, enhance, and publish content on social media platforms.
Support initiatives to strengthen relationships with dental practices, increase patient referrals, and expand the referral network through targeted outreach, referral tracking, and partnership-building.
Assist with front-desk responsibilities and daily workflow, including greeting visitors, answering phones, directing inquiries, scheduling appointments, and general administrative tasks.
Maintain the referral database, monitor referrals, and track expenses.
Prepare and present referral data to practice surgeons to support strategic growth and relationship-building.
Promote practice services in the field through call planning, customer follow-up, appointments, and report generation.
Order and deliver marketing materials, educational information, patient-care items, and gifts to referring offices; visit offices on a cyclical basis and maintain accurate delivery records.
Prepare reports and documentation, including sales-call activity and expense reporting, to track initiatives, measure results, and increase patient referrals.
Assist with event planning by preparing materials and mailings and fulfilling requests for information.
Plan and coordinate employee engagement activities, including team-building events, office celebrations, appreciation initiatives, holiday functions, and other celebrations.