Marketing Coordinator

Bally's Chicago•Kingsbury, NV

37d

About The Position

This role is responsible for overseeing social media content strategy, implementation, and monitoring across all platforms. The Marketing Coordinator will create, edit, and schedule engaging content, monitor social channels, and respond to guest engagement. They will also assist with planning and execution of special events, manage casino offers, and gather data for post-event reporting. Additionally, the role involves customer service via phone, supporting new ideas, and ensuring compliance with company policies and industry regulations. A key aspect is staying knowledgeable about property happenings and market trends.

Requirements

Experience in social media content strategy, implementation, and monitoring.
Proficiency in creating, editing, and scheduling content for various social media platforms.
Skills in editing photos, graphics, and short-form video.
Ability to monitor social channels and respond to guest engagement.
Experience tracking performance metrics and analyzing social media effectiveness.
Ability to submit and proof creative requests for advertising media.
Experience assisting with planning and execution of special events.
Experience loading casino offers and setting up promotional kiosks.
Ability to gather data and report post-event results.
Customer service skills via phone, including account lookup and handling inquiries/complaints.
Knowledgeable of all happenings on property and in the market.
Regular attendance required.
Business casual attire required.

Nice To Haves

Supports and cultivates new ideas and methods to deliver business solutions.
Complies with and upholds company expectations including but not limited to policies, procedures, industry regulations, department goals and business strategy.
Communicates programs/services to necessary people, seeks their support and keeps them informed of changes that impact the business.

Responsibilities

Oversee social media content strategy, implementation and monitoring across all platforms.
Create, edit, and schedule engaging content for various platforms, including but not limited to: Facebook, LinkedIn, Instagram, X/Twitter, and TikTok.
Edit photos, graphics, and short-form video to align with brand standards and campaign goals.
Monitor social channels and respond to guest engagement, messages, and comments.
Track basic performance metrics and assist in analyzing social media effectiveness.
Submit and proof creative requests for all advertising media including but not limited to digital media, printed collateral and outdoor.
Ensures all property media are accurate, current, and error-free.
Assist with planning and execution of special events from slot tournaments, dinners, gift giveaways and promotional drawings.
Responsible for loading casino offers such as table promo chips, concert tickets, dining offers, and spa credits on promotional kiosk and setting up kiosks for drawings and giveaways.
Responsible for gathering data and reporting post-event results accurately and timely to allow decision making regarding future marketing initiatives.
Customer service via phone, including looking up accounts and handling questions/complaints.
Assist with social media content strategy, implementation and monitoring duties as assigned.
Writing rules and regulations for promotions and special events as assigned.
Supports and cultivates new ideas and methods to deliver business solutions.
Complies with and upholds company expectations including but not limited to policies, procedures, industry regulations, department goals and business strategy.
Communicates programs/services to necessary people, seeks their support and keeps them informed of changes that impact the business.
Must be knowledgeable of all happenings on property and in the market.
Regular attendance and business casual attire required.
Perform other reasonable job duties as requested.